Have Google Shopping show site listings instead of Amazon and eBay listings
-
An e-commerce site I'm currently working with also has storefronts on eBay and Amazon. When searching Google Shopping, their Amazon and eBay product listings come up but NOT their primary site's listings.
Can anyone shed some light on how to a) feed the main site's products to Google Shopping and subsequently b) have Google remove the eBay and Amazon listings?
Obviously, this would be a boon to business and hey wouldn't have to pay the Amazon and eBay fees associated with each sale.
Thanks for any help!
-
Hi Carl,
Are you using the same information in your feeds that are being sent to Google, Amazon, and Ebay? If not, that could be a reason your Amazon & Ebay listings are outranking your primary site’s listings.
If you are sending the same information, the reason may be because you need to increase your product bids. Products in a very competitive category with low bids will have a very hard time gaining exposure because they’re ranked so low. Try increasing your product bids until you start seeing your primary site’s listings outrank the Amazon & Ebay listings or rank beside them in the SERPs.
Regarding your second question, you actually don’t want to remove any listings from the Amazon and Ebay store fronts. Removing the listings will only decrease the amount of coverage you’ll receive on the SERPs and lower your traffic. If you keep the listings on Amazon & Ebay, you’ll have three times the coverage (the Amazon listing, Ebay listing, and your primary site’s listing). Yes, you’ll be paying Amazon and Ebay the costs associated with those clicks, but you’ll still have an ROI that’s better than no ROI at all.
Also, your account could be under a random review. We’ve been seeing this happen to various accounts in the past few weeks. You can read more about it here.
Hope this clarifies some things!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Show Unique User Goal Completions in Analytics Instead of Totals
Hello Everyone, Currently within Google Analytics, I have a mostly unfiltered view and several goals setup. One of my goals is tracking the download of an eBook (setup to track visits to the 'success' page of the download). At the moment (as I understand it), that tracks "TOTAL" goal completions. So, if the same user/person downloads the eBook twice, I will see 2 goal completions. What I'm trying to figure out is how to generate a report or view or something that tells me how many "unique" users have downloaded the eBook. Is this possible to do? And, can I do it using past data or do I have to setup a new filter that would only track unique users going forward? Thanks in advance.
Conversion Rate Optimization | | Elite-Rob0 -
Google Adwords Offered to Redesign My Website & A/B Test... Thoughts?
I received a call from the Google Adwords team today offering to redesign major pages of my website & A/B test their design against mine. The rep said that this is not a standard service they offer and that we had been "selected". Despite it's overt marketing overtones, I would hate to pass by the opportunity to apply Google's conversion insight to my site. Has anyone experienced this before? Good experience? Bad experience?
Conversion Rate Optimization | | Glathrop1 -
Site Customisation - Urgent Input Required!
Hello, We are currently setting up a way of customising a client's site based on PPC campaign. I am wondering whether or not there are any SEO issues we need to be aware of. Overview Our client’s site, as accessed by a user through Google Organic, will be the complete site; the same site Googlebot will see. The site, as accessed by a user through a particular Google Adwords campaign, will return a customised version of the site. How the Customisation is Happening The Adwords campaign will be set up to target a particular region, using Adwords’ built-in location targeting. Its ads will link to pages on the regular site, but each URL will be appended with a URL parameter that will trigger the customisation. A cookie will also be planted in these users’ browsers to ensure that the customisation continues as the user browses from page to page on the site. The majority of the content will be the same but the site will promote a particular store of the client, one local to the searcher. Other stores won’t be promoted on this customised version of the site. SEO Thoughts All pages will have canonical tags on them referencing the original, unmodified version of the page. I personally can’t see any issue with regard to SEO because we are approaching this in the spirit of helping the user. But with launch on the horizon I am starting to worry slightly and would welcome the feedback from anyone else here – are there any SEO issues that may arise from this?
Conversion Rate Optimization | | xerox4320 -
Why has my bounce rate gone in to orbit since moving the same content to a new site?!
I moved our site to a wordpress theme over the christmas break. All content is pretty much the same word for word, and I think the new site looks much, much better than the old one. Why then, has our overall bounce rate gone from 7-8%, up to 74%? Bounce rates for some KW focused internal pages have gone from 2-3% to similar 70+% in some cases. Just to confuse things further, I have also changed the name and branding for the site to differentiate us from a competitor and stop the confusion we've experienced at times. But, I can't see how the new logo would cause and extra 65% of visitors to leave straight off! I really don't want to go back to the old name and don't think that's the answer anyhow, but I may have to test it out of sheer desperation. There's only a static holding page for the old site now as a reference point for people searching the old name (not many). So I've attached a screenshot of how it looked below. Also at http://imgur.com/aM5o9. The new site is at flatroofs.co.uk. I have just noticed that by placing the previous 'more information' links a secondary menu in the left widget area rather than on the page, they are less noticeable especially if you scroll down to the bottom of a page, where the only links are in the footer? Again though, if 75% of people are put off this easily something else must be at play! Any advice/suggestions would be greatly appreciated. Thanks in advance, Danny. aM5o9.png?1
Conversion Rate Optimization | | Biota0 -
How do I get Google to rank the right page?
My site ranks #1 for Arabic Interpreting on Google UK. This great, but it's ranking my home page rather than the my specific Arabic Interpreting page. The home page shouldn't really rank for this term as it has very little connection with this exact term. This means that while the site ranks great, the conversion is pretty much zero. How can I get Google to rank the page I've optimised for this term? I know the ranking will no doubt slip but may the conversions will be better. Can you help please?
Conversion Rate Optimization | | GlobalLingo0 -
Conversion Rate - site feedback
Hi We gave a website a bit of a facelift last nov with the aim of increasing its position within Search Engines and getting it to begin making sales. The site: www.funkyfootstools.com is now moving in the right direction for its keyphrases, footstools and ottomans although it still needs some work. The issue I have is that from the visitors that come to the site, the stats prove they have a look around, they are just not purchasing - I am not sure if this is because of the layout, ie. usability or if there is something else. Any ideas & feedback would be greatly appreciated. Thanks Carl
Conversion Rate Optimization | | keane-1145170 -
Google Analytics - Goal tracking question
If my form starts on domain1.com/leadform/html and the confirmation page is on Domain2.com/confirmation.html can I still set up GA goal conversion tracking?
Conversion Rate Optimization | | TheGrid0 -
Google Adwords CPC Tips and Bid Managment
What is the best option for Bid Managment? Enhanced CPC or Conversion Optimizer? What should I be looking at in our Account to see where we are throwing money out the window? My goal is to have more ROI with much less expense.
Conversion Rate Optimization | | hfranz0