Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Best possible linking on site with 100K indexed pages
-
Hello All,
First of all I would like to thank everybody here for sharing such great knowledge with such amazing and heartfelt passion.It really is good to see. Thank you.
My story / question:
I recently sold a site with more than 100k pages indexed in Google. I was allowed to keep links on the site.These links being actual anchor text links on both the home page as well on the 100k news articles. On top of that, my site syndicates its rss feed (Just links and titles, no content) to this page.
However, the new owner made a mess, and now the site could possibly be seen as bad linking to my site. Google tells me within webmasters that this particular site gives me more than 400K backlinks.
I have NEVER received one single notice from Google that I have bad links. That first.
But, I was worried that this page could have been the reason why MY site tanked as bad as it did. It's the only source linking so massive to me.
Just a few days ago, I got in contact with the new site owner. And he has taken my offer to help him 'better' his site.
Although getting the site up to date for him is my main purpose, since I am there, I will also put effort in to optimizing the links back to my site.
My question:
What would be the best to do for my 'most SEO gain' out of this?
The site is a news paper type of site, catering for news within the exact niche my site is trying to rank. Difference being, his is a news site, mine is not. It is commercial.
Once I fix his site, there will be regular news updates all within the niche we both are in. Regularly as in several times per day. It's news. In the niche.
Should I leave my rss feed in the side bars of all the content?
Should I leave an achor text link on the sidebar (on all news etc.)
If so: there can be just one keyword... 407K pages linking with just 1 kw??
Should I keep it to just one link on the home page?
I would love to hear what you guys think.
(My domain is from 2001. Like a quality wine. However, still tanked like a submarine.)
ALL SEO reports I got here are now Grade A. The site is finally fully optimized.
Truly nice to have that confirmation. Now I hope someone will be able to tell me what is best to do, in order to get the most SEO gain out of this for my site.
Thank you.
-
Howdy richardo24hr,
One of articles that changed my SEO life was written by Rand back in 2010:
All Links are not Created Equal
The article is still valid today, and update link Panda and Penguin have further changed the landscape of links. Here's a few important points to keep in mind:
1. Multiple links from the same domain don't always help. It's better to have 50 links from 50 domains than 10,000 links from one domain. After the first link, other links from the same domain may pass value, but that value tends to diminish.
2. Since the Penguin update, sitewide, over-optimized anchor text can lead to penalties and/or filters targeting your keywords.
For example, a sitewide footer link (or sidebar link) that pointed to your site with optimized anchor text is often seen as non-editorial (as it's placed automatically by your CMS) and this could actually hurt you.
3. Google is getting better at sniffing out site with "administrative" relationships, and tend to devalue these links. So a site that links to you from 100,000 pages is likely to broadcast a relationship between the 2 sites to Google, so Google may possibly devalue these links.
Links from this site can help! But the danger is to overdo it in a way that can actually act counter to what you're trying to achieve.
The best links from this site, from an SEO point of view, would be:
- Editorial. Meaning they are linked to in the body of a text article, and not auto-generated by a CMS
- This means the links are varied in thier anchor text, and not over-optimized
- I would avoid sitewide links
- RSS links are tricky, but in general I don't see them adding much value. Although these links are often scraped and posted on 3rd party sites. In this case it's best to use generic or branded anchor text like the full url of your site: example.com
If I had to choose, one link on the homepage may well give you more value than 100,000 RSS links. There's probably an opportunity to do more than this, but I'd do a thorough link audit to look for as many over-optimized links from this domain as possible.
Hope this helps! Best of luck with your SEO.
-
I guess my question was too hard to answer?
-
Thank you
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are best page titles for sub-domain pages?
Hi Moz communtity, Let's say a website has multiple sub-domains with hundreds and thousands of pages. Generally we will be mentioning "primary keyword & "brand name" on every page of website. Can we do same on all pages of sub-domains to increase the authority of website for this primary keyword in Google? Or it gonna end up as negative impact if Google consider as duplicate content being mentioned same keyword and brand name on every page even on website and all pages of sub domains? Thanks
Intermediate & Advanced SEO | | vtmoz0 -
Too many on page links
Hi I know previously it was recommended to stick to under 100 links on the page, but I've run a crawl and mine are over this now with 130+ How important is this now? I've read a few articles to say it's not as crucial as before. Thanks!
Intermediate & Advanced SEO | | BeckyKey1 -
Redirected Old Pages Still Indexed
Hello, we migrated a domain onto a new Wordpress site over a year ago. We redirected (with plugin: simple 301 redirects) all the old urls (.asp) to the corresponding new wordpress urls (non-.asp). The old pages are still indexed by Google, even though when you click on them you are redirected to the new page. Can someone tell me reasons they would still be indexed? Do you think it is hurting my rankings?
Intermediate & Advanced SEO | | phogan0 -
Whats the best way to remove search indexed pages on magento?
A new client ( aqmp.com.br/ )call me yestarday and she told me since they moved on magento they droped down more than US$ 20.000 in sales revenue ( monthly)... I´ve just checked the webmaster tool and I´ve just discovered the number of crawled pages went from 3.260 to 75.000 since magento started... magento is creating lots of pages with queries like search and filters. Example: http://aqmp.com.br/acessorios/lencos.html http://aqmp.com.br/acessorios/lencos.html?mode=grid http://aqmp.com.br/acessorios/lencos.html?dir=desc&order=name Add a instruction on robots.txt is the best way to remove unnecessary pages of the search engine?
Intermediate & Advanced SEO | | SeoMartin10 -
Can too many "noindex" pages compared to "index" pages be a problem?
Hello, I have a question for you: our website virtualsheetmusic.com includes thousands of product pages, and due to Panda penalties in the past, we have no-indexed most of the product pages hoping in a sort of recovery (not yet seen though!). So, currently we have about 4,000 "index" page compared to about 80,000 "noindex" pages. Now, we plan to add additional 100,000 new product pages from a new publisher to offer our customers more music choice, and these new pages will still be marked as "noindex, follow". At the end of the integration process, we will end up having something like 180,000 "noindex, follow" pages compared to about 4,000 "index, follow" pages. Here is my question: can this huge discrepancy between 180,000 "noindex" pages and 4,000 "index" pages be a problem? Can this kind of scenario have or cause any negative effect on our current natural SEs profile? or is this something that doesn't actually matter? Any thoughts on this issue are very welcome. Thank you! Fabrizio
Intermediate & Advanced SEO | | fablau0 -
Outbound link to PDF vs outbound link to page
If you're trying to create a site which is an information hub, obviously linking out to authoritative sites is a good idea. However, does linking to a PDF have the same effect? e.g Linking to Google's SEO starter guide PDF, as opposed to linking to a google article on SEO. Thanks!
Intermediate & Advanced SEO | | underscorelive0 -
Site wide footer links vs. single link for websites we design
I’ve been running a web design business for the past 5 years, 90% or more of the websites we build have a “web design by” link in the footer which links back to us using just our brand name or the full “web design by brand name” anchor text. I’m fully aware that site-wide footer links arent doing me much good in terms of SEO, but what Im curious to know is could they be hurting me? More specifically I’m wondering if I should do anything about the existing links or change my ways for all new projects, currently we’re still rolling them out with the site-wide footer links. I know that all other things being equal (1 link from 10 domains > 10 links from 1 domain) but is (1 link from 10 domains > 100 links from 10 domains)? I’ve got a lot of branded anchor text, which balances out my exact match and partial match keyword anchors from other link building nicely. Another thing to consider is that we host many of our clients which means there are quite a few on the same server with a shared IP. Should I? 1.) Go back into as many of the sites as I can and remove the link from all pages except the home page or a decent PA sub page- keeping a single link from the domain. 2.) Leave all the old stuff alone but start using the single link method on new sites. 3.) Scratch the site credit and just insert an exact-match anchor link in the body of the home page and hide with with CSS like my top competitor seems to be doing quite successfully. (kidding of course.... but my competitor really is doing this.)
Intermediate & Advanced SEO | | nbeske0 -
100 + links on a scrolling page
Can you add more than 100 links on your webpage If you have a webpage that adds more content from a database as a visitor scrolls down the page. If you look at the page source the 100 + links do not show up, only the first 20 links. As you scroll down it adds more content and links to the bottom of the page so its a continuos flowing page if you keep scrolling down. Just wanted to know how the 100 links maximum fits into this scenario ?
Intermediate & Advanced SEO | | jlane90
