Canonical Tag and Affiliate Links
-
Hi!
I am not very familiar with the canonical tag. The thing is that we are getting traffic and links from affiliates. The affiliates links add something like this to the code of our URL:
www.mydomain.com/category/product-page?afl=XXXXXX
At this moment we have almost 2,000 pages indexed with that code at the end of the URL. So they are all duplicated.
My other concern is that I don't know if those affilate links are giving us some link juice or not. I mean, if an original product page has 30 links and the affiliates copies have 15 more... are all those links being counted together by Google? Or are we losing all the juice from the affiliates?
Can I fix all this with the canonical tag?
Thanks!
-
Hey Jorgediaz, first off I think it would be wise to add the canonical tags specifying the primary URL for all of your pages, additionally it wouldn't hurt to add the parameter in question to your Google webmasters tool letting Google know to ignore your affiliate parameters. You can find that in the Site Configuration settings under the 'parameter handling' tab.
I personally woudln't worry too much about the 'loss of link juice' since I think what Matt Cutts is talking about is more duplicate content that results from shopping carts that might serve up a very similar page based on a filter (such as re-ordering products by price). In my experience affiliate links aren't the greatest in the first place, many are probably even using your publisher ID sending the link to an intermediary source for tracking purposes, so to recap, if it were me I'd add the canonical, add the parameter in your webmaster tools and leave it at that.
Hope this helps.
-
How we help users and webmasters with duplicate content
We've designed algorithms to help prevent duplicate content from negatively affecting webmasters and the user experience.1. When we detect duplicate content, such as through variations caused by URL parameters, we group the duplicate URLs into one cluster.
2. We select what we think is the "best" URL to represent the cluster in search results.
_3. We then consolidate properties of the URLs in the cluster, such as link popularity, to the representative URL._Consolidating properties from duplicates into one representative URL often provides users with more accurate search results.
If you find you have duplicate content as mentioned above, can you help search engines understand your site?
First, no worries, there are many sites on the web that utilize URL parameters and for valid reasons. But yes, you can help reduce potential problems for search engines by:1. Removing unnecessary URL parameters -- keep the URL as clean as possible.
2. Submitting a Sitemap with the canonical (i.e. representative) version of each URL. While we can't guarantee that our algorithms will display the Sitemap's URL in search results, it's helpful to indicate the canonical preference.
-
But are we losing link juice without using the canonical tags right now?
-
Hi Jorge,
If I am not mistaken the /product-page would receive link juice for the links with ?afl=XXXXXX at the end. No need to worry.
-
You can use the canonical URL tag (i.e. rel="canonical") to instruct the search engines what the primary URL should be and avoid any duplicate content issues. You can also setup query parameter exclusions with the different search engine webmaster tools to instruct them to ignore these affiliate query parameters.
Regarding link juice, there is a video from Matt Cutts that suggests that there may a fractional loss of link juice with Canonical URL references, but nothing to be worried about. So to answer your question, you will still have link juice passed when using the canonical URL tag.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Juice
Do you guys think having a guest post close to the root domain has more link juice that being in subfolders? example.com/123 vs example.com/nov/123 Both pages have the same amount of internal links and both pages don't have external links
Intermediate & Advanced SEO | | arango201 -
Internal Linking
Hi, I'm doing internal anchor text links. Relative path. if I use /destination-page instead of https://website.com/destination-page will I still receive a transfer of internal Google trust to the destination page? Does google treat just the / url the same as full url??
Intermediate & Advanced SEO | | Scotty_Wilson0 -
Best use of Canonical Tag with Mini-Websites
Hello, I was wondering what the best way would be to implement Canonical Tags in kind of a unusual situation. The company I work for creates single property websites for real estate agents. We register a URL such as 123MainSt.com - however through DNS we redirect that to a path. For example: http://www.944milmadadr.com would redirect to: https://www.qwikvid.com/realestate/go/v1/home/?idx=wDg1Gdwt7wnQiR3LMeCx28qPnWTKM0JV If we wanted to rank high in the search engines for our clients: "944 Milmada Dr" - Would it be the best practice to Canonical: http://www.944milmadadr.com ? Thanks in advance for any feedback on this!! Jason
Intermediate & Advanced SEO | | Qwikvid0 -
Can one back-link fluctuates ranking of website with thousands of back-links?
It happend to our website. We have seen major ranking fluctuations for our website because of one back-link. What kind of links those can be? Why Google is not stopping them even though they claim that such back-links will be taken care of?
Intermediate & Advanced SEO | | vtmoz0 -
Canonical Tag help
Hello everyone, We have implemented canonical tag on our website: http://www.indialetsplay.com/ For e.g. on http://www.indialetsplay.com/cycling-rollers?limit=42 we added canonical as http://www.indialetsplay.com/cycling-rollers?limit=all (as it showcase all products) Our default page is http://www.indialetsplay.com/cycling-rollers Is canonical tag implementation right? Or we need to add any other URL. Please suggest
Intermediate & Advanced SEO | | Obbserv0 -
Can anyone see any issues with the canonical tags on this web site?
The main domain is: http://www.eumom.ie/ And these would be some of the core pages: http://www.eumom.ie/pregnancy/ http://www.eumom.ie/getting-pregnant/ Any help from the Moz community is much appreciated!
Intermediate & Advanced SEO | | IcanAgency0 -
Links from new sites with no link juice
Hi Guys, Do backlinks from a bunch of new sites pass any value to our site? I've heard a lot from some "SEO experts" say that it is an effective link building strategy to build a bunch of new sites and link them to our main site. I highly doubt that... To me, a new site is a new site, which means it won't have any backlinks in the beginning (most likely), so a backlink from this site won't pass too much link juice. Right? In my humble opinion this is not a good strategy any more...if you build new sites for the sake of getting links. This is just wrong. But, if you do have some unique content and you want to share with others on that particular topic, then you can definitely create a blog and write content and start getting links. And over time, the domain authority will increase, then a backlink from this site will become more valuable? I am not a SEO expert myself, so I am eager to hear your thoughts. Thanks.
Intermediate & Advanced SEO | | witmartmarketing0 -
Link Request Email on Site`s Link Pages
Hello I have assembled a list of web-sites that have "Links" section that has a list of persons` favorite tools. Those pages have a link to my competitor. I know my tool is just as good if not better and want to request a link. I`m thinking of sending an email asking for a link and offering a small amount of money for it. Questions: A) How much should I offer? Should I offer anything at all B) Is there an email style that someone can suggest that has been tested and proven to work for this type of situtation?
Intermediate & Advanced SEO | | hellopotap0