Ecommerce Duplicate Product Descriptions across 3 websites
-
Hi,
We are an e commerce company that has our own domain but also sell the same products on eBay and Amazon. What is the feeling on the same exact descriptions being used on different platforms? Do they count as duplicate content? Will our domain be punished/penalised as our domain does not have as much authority as EBay or Amazon?
We have over 5,000 products with our own hand written product descriptions. We want our website to be the main place/ have priority over the above market places. What's the best suggestion/solution?
thanks,
-
Thank you for all your help.
We do think it is down to Ebay and Amazon having more authority over our domain which has in turn bought our rankings down.
As we move forward we'll cut Ebay and Amazon's description down and see how this goes. I guess a long-term strategy would be to write unique content for all. But this is very time consuming for over 5000 unique products.
Thanks,
-
The sure thing is that your domain won't be punished/penalised. But it might affect a bit, so I suggest you to summarize your products' description in order to be sure & without doubts.
Sometimes it's positive to summarize your descriptions because it can make it easier and more comfortable for buyers to read.
-
I agree with Dennis about the changes on Pinterest. They are truely great for webshops.
I do have a little warning though. Ebay and Amazon are really big and authoritive websites which will rank above your own website for those products. There could be duplicate content issues for this and from what i've heard you would get punished for your own descriptions because Amazon and Ebay are so authoritive that you would get the penalty yourself.
So be careful about selling on Amazon and Ebay.
Hope my answer was helpful.
-
Hi Roy
I would make sure the descriptions are different on each. If not, at least make the one's on your page different.
Next would be to make sure your categories have unique description/content as well. It goes a long way.
BTw, no, it's not going to be a duplicate penalty, it will just help you rank them all better and easier.
and with the current tests of google omitting results, you might get your site omitted instead of the copies.
You might also want to take a look at pinterest with your ecom site.
Their new changes are amazing -
Hey Roy,
I haven't worked with ecommerce sites that also sell on stores such as Amazon, but I've found an interesting answer to a question very similar to yours, here: http://moz.com/community/q/amazon-product-descriptions-and-our-website-s-product-descriptions
As a solution, you could try feeding Amazon/Ebay only a small excerpt of the description, and not linking from your main site to the Amazon/Ebay products.
Cheers
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Two Different IP address pointing to my website, does it will effect my website from SEO point of view
Due to some reason my website https://xyz.com is not redirecting to my main website domain - https://www.xyz.com so our tech team suggested - we will have the non-www name on a different IP and we'll 301 redirect that to the https://www.xyz.com. if it works does it will effect our website from SEO point of view? please let me know.
Intermediate & Advanced SEO | | BPLLC0 -
Same product in different categories and duplicate content issues
Hi,I have some questions related to duplicate content on e-commerce websites. 1)If a single product goes to multiple categories (eg. A black elegant dress could be listed in two categories like "black dresses" and "elegant dresses") is it considered duplicate content even if the product url is unique? e.g www.website.com/black-dresses/black-elegant-dress duplicated> same content from two different paths www.website.com/elegant-dresses/black-elegant-dress duplicated> same content from two different paths www.website.com/black-elegant-dress unique url > this is the way my products urls look like Does google perceive this as duplicated content? The path to the content is only one, so it shouldn't be seen as duplicated content, though the product is repeated in different categories.This is the most important concern I actually have. It is a small thing but if I set this wrong all website would be affected and thus penalised, so I need to know how I can handle it. 2- I am using wordpress + woocommerce. The website is built with categories and subcategories. When I create a product in the product page backend is it advisable to select just the lowest subcategory or is it better to select both main category and subcategory in which the product belongs? I usually select the subcategory alone. Looking forward to your reply and suggestions. thanks
Intermediate & Advanced SEO | | cinzia091 -
Search engine keyword rank - easiest way to check the keywords that rank across website
What is the best keyword ranking tool you have used? I have used various tools by which I am expected to identify and input the keyword I want to track... However, recently I was introduced to Searchmetrics, which I think automatically pulls in the keywords a website ranks for, without the need for manual input from the SEO (I haven't used this tool yet, so apologies if I am incorrect!). Do any other rank trackers work like this? Thanks, Luke
Intermediate & Advanced SEO | | McTaggart1 -
Problems with a website-help
Soooooo, I did a crawl report on this site : www.greatwesternflooring.com and this was what was on the report. This is a dnn site. I'm guessing the site has a redirect loop given the http status code. Can anyone help me with a fix. (the developers have said there is no redirect on the site......clearly there is....) | http://www.greatwesternflooring.com/ | 2015-01-07T21:32:25Z | 609 : Redirect to already-visited URL received for page request. | Error attempting to request page; see title for details. | 302 | http://www.greatwesternflooring.com | <colgroup><col width="319"> <col width="144"> <col width="378"> <col span="39" width="64"></colgroup>
Intermediate & Advanced SEO | | Britewave
| | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |0 -
Just found a wordpress blog duplicating main website blog - what to do?
Hello Mozzers, I am working on a website and found the social media agency, employed by the website owner, was running a parallel wordpress blog which duplicates the content on the main website's blog (200 odd pages of this duplicating wordpress blog are indexed - the duplication is exact other than for non-blog content pages - around 60 category, date pages, homepage, etc. I am planning to 301 redirect the wordpress blog pages to equivalent pages on website blog, and then 301 redirect the homepage, category and date pages, etc. to the website blog homepage, so all the blog pages redirect to somewhere on main website. _Does this make sense, or should I only worry about redirecting the blog content pages? _ Also, the main website is new and there are redirects coming in to pages from old website already. _Is there anything to be cautious about when redirecting to a main website from multiple old websites? _ Thanks in advance, Luke
Intermediate & Advanced SEO | | McTaggart0 -
Websites with same content
Hi, Both my .co.uk and .ie websites have the exact same content which consists of hundreds of pages, is this going to cause an issue? I have a hreflang on both websites plus google webmaster tools is picking up that both websites are targeting different counties. Thanks
Intermediate & Advanced SEO | | Paul780 -
Duplicate Page Title problems with Product Catalogues (Categories, Subcategories etc.)
Hey guys, I've done a fair bit of Googling and "mozzing" and can't seem to find a definitive solution. In our product catalogue on our site we have multiple ways to access the product for navigation purposes, and SeoMoz is throwing up hundreds of duplicate page title errors which are basically just different ways to get to the same product yet it sees it as a "separate page" and thus duplicating itself. Is this just SeoMoz confusing itself or does Google actually see it this way too? For example, a product might be: www.example.com/region/category/subcategory/ www.example.com/region2/category/subcategory/ www.example.com/region/category/subcategory2/ etc. Is the only solution to have the product ONLY listed in one combination? This kind of kills our ability to have easy refinement for customers browsing the catalogue, i.e: something that falls under the "Gifts for Men" might also be a match for "Father's Day Gifts" or "Gifts for Dad" etc. Any solution or advice is greatly appreciated, cheers 🙂
Intermediate & Advanced SEO | | ExperienceOz0 -
Website layout for a new website [Over 50 Pages & targeting Long Tail Keywords]
Hey everyone, We are designing a new website with over 50 pages and I have a question regarding the layout. Should I target my long tail keywords via blog pages? It will be easier to manage and list and link out to similar articles related to my long tail keywords using a word press blog. For this example - lets suppose the website is www.orange.com and we sells 'Oranges' Am I going about this in the right way? Main Section: Main Section 1 : Home Page - Keyword Targeted - Orange Main Section 2 : Important Conversion page - 'Buy oranges' Long Tail Keyword (LTK) 1: www.orange.com/blog/LTK1 Subsection(SS): www.orange.com/blog/LTK1/SS1 www.orange.com/blog/LTK1/SS1a www.orange.com/blog/LTK1/SS1b Long Tail Keyword (LTK) 2: www.orange.com/blog/LTK2 Long Tail Keyword (LTK) 3: www.orange.com/blog/LTK3 Subsection(SS): www.orange.com/blog/LTK1/SS3 www.orange.com/blog/LTK1/SS3a www.orange.com/blog/LTK1/SS3b All these long tail pages and sub sections under them are built specifically for hosting content that targets these specific long tail keywords. Most of my traffic will come initially via the sub section pages - and it is important for me to rank well for these terms initially. _E.g. if someone searches for the keyword 'SS3b' on Google - my corresponding page www.orange.com/blog/LTK1/SS3b should rank well on the results page. _ For ranking purposes - will using this blog/category structure hurt or benefit me? Instead do you think I should build static pages? Also, we are targeting more than 50 long tail keywords - and building quality content for each of these keywords - and I assume that we will be doing this continuously. So in the long term term which is more beneficial? Do you have any suggestions on if I am going about this the right way? Apologies for using these random terms - oranges, LKT, SS etc in this example. However, I hope that the question is clear. Looking forward to some interesting answers on this! Please feel free to share your thoughts.. Thank you! Natasha
Intermediate & Advanced SEO | | Natashadogres0