Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I noindex the site search page? It is generating 4% of my organic traffic.
-
I read about some recommendations to noindex the URL of the site search.
Checked in analytics that site search URL generated about 4% of my total organic search traffic (<2% of sales).My reasoning is that site search may generate duplicated content issues and may prevent the more relevant product or category pages from showing up instead.
Would you noindex this page or not?
Any thoughts?
-
One other thing to think about - do you have another method for your the bots to find/crawl your content?
We robot.txt all of our /search result pages - I agree with Everett's post they are thin content and ripe for duplication issues.
We list all content pages in sitemap.xml and have a single section to "browse content" that is paginated. We use re="next" and "prev" to help the bots walk through each page.
References
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1663744
Personally, I think Maile's video is really great and you get to see some of the cool artwork in her house.
http://googlewebmastercentral.blogspot.com/2012/03/video-about-pagination-with-relnext-and.html
Important to note that if you do setup pagination, if you add any other filters or sort options in that pagination, no follow those links and noindex those result pages as you want to have only one route through your pagination for Goog to travel through. Also, make sure each page has a unique title and description, I just add Page N to the standard blurb for each page and that usually takes care of it.
If you close one door on your search pages, you can open another one using pagination!
Cheers!
-
Since numerous search results pages are already in the index then Yes, you want to use the NoIndex tag instead of a disallow. The NoIndex tag will slowly lead to the pages being removed from the SERPs and the cache.
-
Mike, Everett,
thanks a lot. Will go ahead and noindex.Our navigation path is easy to crawl.
So I add noindex, nofollow in meta or xrobots tag?We have thousands of site search pages already in the google index, so I understand x rotobs or meta tag are preferred to using robots.txt right?
-
This was covered by Matt Cutts in a blog post way back in 2007 but the advice is still the same as Mik has pointed out. Search results could be considered to be thin content and not particularly useful to users so you can understand why Google want to avoid seeing search results in search result pages. Certainly I block all search results in robots.txt for all out sites.
You may lose 4% of your search traffic in the short term, but in the long term it could mean that you gain far more.
-
Google Webmaster Guidelines suggests you should "Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines."
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it bad for SEO to have a page that is not linked to anywhere on your site?
Hi, We had a content manager request to delete a page from our site. Looking at the traffic to the page, I noticed there were a lot of inbound links from credible sites. Rather than deleting the page, we simply removed it from the navigation, so that a user could still access the page by clicking on a link to it from an external site. Questions: Is it bad for SEO to have a page that is not directly accessible from your site? If no: do we keep this page in our Sitemap, or remove it? If yes: what is a better strategy to ensure the inbound links aren't considered "broken links" and also to minimize any negative impact to our SEO? Should we delete the page and 301 redirect users to the parent page for the page we had previously hidden?
Intermediate & Advanced SEO | | jnew9290 -
On 1 of our sites we have our Company name in the H1 on our other site we have the page title in our H1 - does anyone have any advise about the best information to have in the H1, H2 and Page Tile
We have 2 sites that have been set up slightly differently. On 1 site we have the Company name in the H1 and the product name in the page title and H2. On the other site we have the Product name in the H1 and no H2. Does anyone have any advise about the best information to have in the H1 and H2
Intermediate & Advanced SEO | | CostumeD0 -
Domain Authority: 23, Page Authority: 33, Can My Site Still Rank?
Greetings: Our New York City commercial real estate site is www.nyc-officespace-leader.com. Key MOZ metric are as follows: Domain Authority: 23
Intermediate & Advanced SEO | | Kingalan1
Page Authority: 33
28 Root Domains linking to the site
179 Total Links. In the last six months domain authority, page authority, domains linking to the site have declined. We have focused on removing duplicate content and low quality links which may have had a negative impact on the above metrics. Our ranking has dropped greatly in the last two months. Could it be due to the above metrics? These numbers seem pretty bad. How can I reverse without engaging in any black hat behavior that could work against me in the future? Ideas?
Thanks, Alan Rosinsky0 -
Subdomains vs directories on existing website with good search traffic
Hello everyone, I operate a website called Icy Veins (www.icy-veins.com), which gives gaming advice for World of Warcraft and Hearthstone, two titles from Blizzard Entertainment. Up until recently, we had articles for both games on the main subdomain (www.icy-veins.com), without a directory structure. The articles for World of Warcraft ended in -wow and those for Hearthstone ended in -hearthstone and that was it. We are planning to cover more games from Blizzard entertainment soon, so we hired a SEO consultant to figure out whether we should use directories (www.icy-veins.com/wow/, www.icy-veins.com/hearthstone/, etc.) or subdomains (www.icy-veins.com, wow.icy-veins.com, hearthstone.icy-veins.com). For a number of reason, the consultant was adamant that subdomains was the way to go. So, I implemented subdomains and I have 301-redirects from all the old URLs to the new ones, and after 2 weeks, the amount of search traffic we get has been slowly decreasing, as the new URLs were getting index. Now, we are getting about 20%-25% less search traffic. For example, the week before the subdomains went live we received 900,000 visits from search engines (11-17 May). This week, we only received 700,000 visits. All our new URLs are indexed, but they rank slightly lower than the old URLs used to, so I was wondering if this was something that was to be expected and that will improve in time or if I should just go for subdomains. Thank you in advance.
Intermediate & Advanced SEO | | damienthivolle0 -
Wordpress Tag Pages - NoIndex?
Hi there. I am using Yoast Wordpress Plugin. I just wonder if any test have been done around the effects of Index vs Noindex for Tag Pages? ( like when tagging a word relevant to an article ) Thanks 🙂 Martin
Intermediate & Advanced SEO | | s_EOgi_Bear0 -
301 redirection pointing to noindexed pages
I have rather an unusual situation where a recently launched affiliate site does not have any unique content as its all syndicated content. For that reason we are currently using the noindex,nofollow meta tags to keep the pages out of the search engines index until we create unique content for the pages. The problem is that due to a very tight timeframe with rebranding, we are looking at 301 redirecting (on a page to page basis) another high authority legacy domain to this new site before we have had a chance to add unique content to it and remove the noindex,nofollow tags. I would assume that any link authority normally passed through the 301 would be lost in this scenario but Im uncertain of what the broader impact might be. Has anyone dealt with a similar scenario? I know this scenario is not ideal and I would rather wait until the unique content is up and noindex tags are removed before launching the 301 redirect of the legacy domain but there are a number of competing priorities at play outside of SEO.
Intermediate & Advanced SEO | | LosNomads0 -
Can we retrieve all 404 pages of my site?
Hi, Can we retrieve all 404 pages of my site? is there any syntax i can use in Google search to list just pages that give 404? Tool/Site that can scan all pages in Google Index and give me this report. Thanks
Intermediate & Advanced SEO | | mtthompsons0 -
NOINDEX or NOINDEX,FOLLOW
Currently we employ this tag on pages we want to keep out of the index but want link juice to flow through them: <META NAME="ROBOTS" CONTENT="NOINDEX"> Is the tag above the same as: <META NAME="ROBOTS" CONTENT="NOINDEX,FOLLOW"> Or should we be specifying the "FOLLOW" in our tag?
Intermediate & Advanced SEO | | Peter2640