My website disappears off google!

[BecCan]

So this might be kinda of a weird question... Every morning and night I check the ranking of a website that I am building.. The ranking has gone up a lot the last two months. It went from the fifth page to now the second page. I have a issue where some days I check Google my website is completely gone! I go through every page for my keyword and it's not there! After a couple of days of frustration I check again and all of a sudden it is there but now at a higher ranking... I went through the code to make sure there's a not a not follow code in the robots.txt page... Btw another weird thing is so then I look up my website on a google out of country like google.sg and I'm ranking first page like number 5 but again disappeared off google usa. Literally driving my crazy.. does anyone know why this could be? Btw the first time it disappeared I went into webmasters and sent a request because I thought I got penalized but they responded they could not find any spam and I was NOT penalized...

[balloon.co.uk]

I have the same issue - but I've stopped getting stressed about it.

I've noticed that when my site disappears it comes back stronger a couple of days later. I can't say that I'm substaintially changing the site but as a Moz user it's slightly improving all the time and I've been removing spammy back links. It feels like Google spiders the site and is shocked at the improvements and kills it for a couple of days.

[BecCan]

Hey!

Thanks! My hosting plan is Godaddy so I'll check up on that. I'm going to work on my linkbuilding so maybe that will stabilize it! It's weird because the rankings don't go up and down... they go disappear then up! Also you're right it could be tests because for the keyword I was using there were some spammy websites (I was livid because I was like wait... google chose THIS over me??) but those has disappeared it seems like. Hopefully my page will stay there now!

Thanks for all of your help! I really appreciate it!!!

[MoosaHemani]

I believe there could be two or three reasons why this is happening... and maybe not all are in your control!

This kind of actions usually happens when your hosting company is having a problem like they are not been able to provide you a 100% of uptime. Please check and if this is the problem the only recommendation is to change your hosting server!

May be your link profile or on-page areas are weak, if this is the case try to get some solid links... this has happened to me in the past, I had a client with risky link profile (but not too risky to get penalized by Google) and he was keep bouncing up and down in rankings. If this is the case then you probably know your plan!

May be Google is testing things with your niche related quires (this is happening with your website only or with other results as well?) If Google is up to test... then there is nothing you can do about it! J

Hope this helps!

[BecCan]

Chris,

Over 5 times this has happened. I feel like I'm getting PUNK'D. Yes traffic declines on those days then picks up. And no changes on the website lol literally just poof gone out of thin air for a couple of days then comes back

Bill,

I've tried both! I used incognito and I also have a VPN that changes my I.P address every couple of hours and I've been logged in. I've also checked on completely different  networks like my office or my home..

My rankings on other search engines stay the same, it's only on google where it's been weird.

[BCutrer]

Are you logged in doing the search or are you searching through an incognito window?

[Chris.Menke]

Any drops in traffic during those times?  How many times has it disappeared? If you made substantial changes to the pages that were showing up in the results (content, navigation, programming), that could possibly cause such a thing.

[BecCan]

Chris,

The domain is 4 years old. I took over our companys website and rebuilt it... Any other ideas on what it could be?

[Chris.Menke]

Becca,

That wouldn't be too strange if it's very new and since you say that you're building it, I assume that it is. If it's older than a couple of months, it would be strange.  Getting some links and some social media activity going for it would probably work to stabilize things for you.