Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to bounce back after a new url & new site design?
-
About a month ago, my company changed domains (from the long-established www.imageworksstudio.com to the new www.imageworkscreative.com) and also did a complete overhaul of our site. We tried to do everything necessary to keep Google happy as we went through this change, but we've suffered a drastic loss of both rankings and traffic.
I know that can happen as a result of a redesign AND as a result of a new domain, but I'm wondering how long you would expect it to take before we bounced back and also, what can we do in the meantime to improve?
-
I was able to redirect all the links to the new site, so we shouldn't have lost anything that way. However, I did ask the webmasters/managers of many pages who were linking to us if they could please change the url they were linking to, to the new one.
-
Oh ok, I'm not sure what you mean by " ... wasn't able to get all of our old links changed over to our new URL, but I've requested changes from the "best" ones ..." then.
If there are old indexed pages that are giving 404 errors won't that affect the transfer of "link juice" to the new domain?
-
As far as I can tell, everything has been redirected to the new url.
-
What happens for old links that you weren't able to redirect to the new URL?
-
Thanks, Chris! We've done everything in the Webmaster Tools guide, and while we had an issue with redirects, that has now been resolved for at least two weeks.
I wasn't able to get all of our old links changed over to our new URL, but I've requested changes from the "best" ones and everything that is linked to the old site should redirect to the new without issue.
It's just anxiety-inducing to go through all this and see such devastating results!
-
Jess,
There are a number of processes that need to take place in your move and the time frame you mention allows for all of them to take place and still not see results yet. Perhaps you could list the steps you've taken so far so we can see if you might have missed anything. If not, here are a couple of resources for you review what needs to be done.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Having a Subfolder/Subdirectory With a Different Design Than the Root Domain
Hi Everyone, I was wondering what Google thinks about having a subfolder/subdirectory with a different design than the root domain. So let's say we have MacroCorp Inc. which has been around for decades. MacroCorp has tens of thousands of backlinks and a couple thousand referring domains from quality sites in its industry and news sites. MacroCorp Inc. spins off one of its products into a new company called MicroCorp Inc., which makes CoolProduct. The new website for this company is CoolProduct.MacroCorp.com (a subdomain) which has very few backlinks and referring domains. To help MicroCorp rank better, both companies agree to place the MicroCorp content at MacroCorp.com/CoolProduct/. The root domain (MacroCorp.com) links to the subfolder from its navigation and MicroCorp does the same, but the MacroCorp.com/CoolProduct/ subfolder has an entirely different design than the root domain. Will MacroCorp.com/CoolProduct/ be crawled, indexed, and rank better as both companies think it would? Or would Google still treat the subfolder like a subdomain or even a separate root domain in this case? Are there any studies, documentation, or links to good or bad examples of this practice? When LinkedIn purchased Lynda.com, for instance, what if they kept the https://www.lynda.com/ design as is and placed it at https://www.linkedin.com/learning/. Would the pre-purchase (yellow/black design) https://www.linkedin.com/learning/ rank any worse than it does now with the root domain (LinkedIn) aligned design? Thanks! Andy
Web Design | | AndyRCWRCM1 -
Infinite Scroll and URL Changing
Hi, So my website is having an issue indexing. Much like other sports sites like ESPN or MLB or a variety of others my site changes the URL as you go down the page. So if you go on a news article and continue scrolling you'll go to another news article. I believe that this is creating errors in Search Console with the article being given an error of being "too long". I don't know how to keep this infinite scroll and url changing which increases my pageviews and eliminate the errors. Can someone help?
Web Design | | mattdinbrooklyn0 -
Spanish website indexed in English, redirect to spanish or english version if i do a new website design?
Hi MOZ users, i have this problem. We have a website in Spanish Language but Google crawls it on English (it is not important the reasons). We re made the entire website and now we are planning the move. The new website will have different language versions, english, spanish and portuguese. Somebody tells me that we have to redirect the old urls (crawled on english) to the new english versions, not to the spanish (the real language of the firsts). Example: URL1 Language: Spanish - Crawled on English --> redirect to Language English version. the other option will be redirect to the spanish new version, which the visitor is waiting to find. URL1 Language: Spanish - Crawled on English --> redirect to Language Spanish version. What do you think? Which is the better option?
Web Design | | NachoRetta0 -
Interlinking using Dynamic URLs Versus Static URLs
Hi Guys, Could you kindly help us in choosing best approach out of mentioned below 2 cases. Case. 1 -We are using: We interlink our static pages(www.abc.com/jobs-in-chennai) through footer, navigation & by showing related searches. Self referential Canonical tags have been implemented. Case. 2 -We plan to use: We interlink our Dynamic pages(www.abc.com/jobs-in-chennai?source=footer) through footer, navigation & by showing related searches. Canonical tags have been implemented on dynamic urls pointing to corresponding static urls Query 1. Which one is better & expected to improve rankings. Query 2. Will shifting to Case 2 negatively affect our existing rankings or traffic. Regards
Web Design | | vivekrathore0 -
URLs with Hashtags - Does Google Index Them?
Hi there, I have a potential issue with a site whereby all pages are dynamically populated using Javascript. Thus, an example of an URL on their site would be www.example.com/#!/category/product. I have read lots of conflicting information on the web - some says Google will ignore everything after the hashtag; other people say that Google will now index everything after the hashtag. Does anybody have any conclusive information about this? Any links to Google or Matt Cutts as confirmation would be brilliant. P.S. I am aware about the potential issue of duplicate content, but I can assure you that has been dealt with. I am only concerned about whether Google will index full URLs that contain hashtags. Thanks all! Mark
Web Design | | markadoi840 -
Drop Down Menus & SEO?
Do these typically have a negative impact on SEO? I know this is kind of a vague question, does it make it harder to spider? Are there SEO friendly ways of coding these? There are so many sites out there that have these, so I've got to assume it's different on a case by case basis.
Web Design | | MichaelWeisbaum0 -
Separate .mobi site or make .com site mobile friendly?
Our website now has enough mobile traffic to justify going mobile friendly, which it is not at this time. I am in favor of making a separate .mobi site designed specifically for mobile phones and smart phones for several reasons. It is cheaper, faster, and easier to accomplish. I think our mobile users will have a good experience though obviously not as much info as our full site. I would use ourdomain.mobi with link or a redirect for mobile users from from the main site. My top three choices for implementing that are http://allwebcodesign.com/setup/mobi-templates.htm#detailsarea
Web Design | | zharriet
Template that can be viewed by mobile or desktop. http://www.onbile.com/ http://www.networksolutions.com/mobile-website/index.jsp Does this seem like a good solution?1 -
Custom URL's with Bigcommerce Issue (Is it worth it?)
We're building out a store in Bigcommerce, who for all intensive purposes is perfect for SEO besides the fact that you can not change the URL's to be custom. My question is, does this kill the SEO value of bigcommerce, despite everything else being great? So for example the URL's for a category page would be something like this www.mysite.com/categories/keyword and the product URL's are pulled in by product name, so product URL's could be something like www.mysite.com/products/Product-Description-Long-223.html (notice the words will be capitalized and their is no way to remove the trailing .html) I could go with Interspire (the liscenced version of Bigcommerce) or Magento so I can custom edit this stuff. But then its a lot more work for my employee's on the buildout.
Web Design | | iAnalyst.com0