With regards to SEO is it good or bad to remove all the old events from our website?
-
Our website sells tickets for various events across the UK, we do have a LOT of old event pages on our website which simply say SOLD OUT. What is the best practice?
Should these event pages be removed and a 301 redirect added to redirect to the home page?
Or should these pages remain in tact with simply SOLD OUT on the page?
-
This post may also be of help: http://moz.com/blog/how-should-you-handle-expired-content
-
could you perhaps use these pages as a way of capturing visitors email addresses? I.e 'The above event has now sold out/ taken place but to be first to hear about the next event (by the same group/artist) submit your email address here?
I think it is good to have these pages still on your site as it shows visitors you've sold tickets for lots of past events and I suppose if the pages are well optimised it will see you rank for tickets for the particular artist on the page.
Either way I'd keep the pages.
-
Depending on how your site is set up I think some history of sold out events gives you credibility from a user perspective.
Having said that however, as a user I don't want to see sold out events past the last 6 months (if you've got quite a few) - 12 months at the most.
Anything past that I would delete and redirect to current events.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is good for SEO update blog post dates after update post content
Hello I am updating some posts of my Blog, adding new and fresh content and rewriting some of the existing. After doing that I am thinking to update de post publishing so that I appears on front page of the blog and user can read ir again. But I don't know if it is good for google to change the publishing date of the post that he had indexed 5 years ago. Also I don't know if google will read it again if it is old and see the new changes in order to improve it in search results
Algorithm Updates | | maestrosonrisas0 -
Prioritising SEO Tasks for Biggest Impact
Hi I want to find out, what people feel the top 3 focuses should be for an SEO (I know there are hundreds)...Content/Backlinks/Social/Technical I'm trying to better prioritise my work - I work on a large ecommerce site - with just me as the SEO & a development team in France So most of the technical stuff is controlled there. I focus on audits, KWD research & briefing content how to better optimise products. A lot of time is taken up by that as the site is so big & I'm concerned I am not putting enough effort into other areas. What should these areas be?! Backlinks/Content/Blogs - I can't do everything but would like to prioritise tasks which will have the
Algorithm Updates | | BeckyKey
biggest impact Can anyone help0 -
Rel canonical on every page of wordpress CMS website
Can we have rel=canonical across all pages of a wordpress CMS website? I don't know why same page has been as canonical but not for duplicate pages
Algorithm Updates | | vtmoz1 -
SEO for mobile sites?
Let's say I have an ecommerce site and it has a separate theme via device detection. So I may even have different content on the pages. So for example, on desktop, on mysite.com/flowers I have a video about flowers. But on mobile, I have 10 000 words of text. Will this page rank better for people searching via mobile? Will google give different search rankings, based on desktop vs. mobile? Or how is Google calculating this? Are there any good mobile SEO tips or a knowhow base?
Algorithm Updates | | JaanMSonberg0 -
Will Parked Domain hurt My SEO as Duplicate Content?
Hello, I have one website (Migration Lawyers) and I have an extra 8 domains Parked so they are basically cloning the content of the site. so if the main site is: migrationlawyers.co.za and I have an addon domain migration-lawyers.com is that good or bad? is there a proper way to redirect the sites, will redirecting (301) subdomains be more effective? Thanks for your Input 🙂 0i8VXqr.png
Algorithm Updates | | thealika0 -
Redirected old domain to new, how long before seeing the external links under the new domain?
Before contracting SEO services, my client decided to change his established root domain to one more customer-friendly. Since he had no expertise on board, no redirects were set up until 6 months later. I ran stats right before the old domain was redirected and have a report showing that he had roughly 750 external links from 300 root domains. We redirected the old domain to the new domain in mid Jan 2012. Those external links are still not showing in Open Site Explorer for the new domain. I've tested it a dozen times, and the old domain definitely points to the new domain. How long should it take before the new domain picks up those external links? Should I do anything else to help the process along?
Algorithm Updates | | smsinc0 -
URL SEO
Hi All I am completely new to SEO and I have a question about URL's which I would like advise on. We are about to launch an immigration consultancy website which caters for several countries. For the example below we are targeting the keyword "UK Visit Visa", which URL would be better from an SEO prospective? 1. www.example.com/uk/visit-visa
Algorithm Updates | | Fuad_YK
2. www.example.com/uk/uk-visit-visa Thanks, Fuad0 -
Is a slash just as good as buying a country specific domain? .com/de vs .de
I guess this question comes in a few parts: 1. Would Google read a 2-letter country code that is after the domain name (after the slash) and recognize it as a location (targeting that country)? Or does is just read it as it would a word. eg. www.marketing.com/de for a microsite for the Germans www.marketing.com/fr for a microsite for the French Or would it read the de and fr as words (not locations) in the url. In which case, would it have worse SEO (as people would tend to search "marketing france" not "marketing fr")? 2. Which is better for SEO and rankings? Separate country specific domains: www.marketing.de and www.marketing.fr OR the use of subfolders in the url: www.marketing.com/de and www.marketing.com/fr
Algorithm Updates | | richardstrange0