Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
One company, two address. How do I handle footer NAP?
-
I have a client with two address that fall under the same brand. One address is in CA and the other is in NY. I have a single domain and will be creating separate landing pages for each location but wanted to know how I should handle the NAP in the footer of the other pages. Should I list both NAPs, one NAP or neither NAPs in the footer?
Thanks in advance for your help.
-
Hi DigitalWorkboots,
Yes, put both complete NAPs in the footer, preferably using Schema markup. Also put them both on the contact us page, as well as having a separate landing page for each office.
-
Think about your visitors! Displaying your NAP isn't just for local SEO. Is it likely, that many of the visits you get to the site are people trying to find out the physical location? Having both the locations displayed on their landing page might just answer their question.
If you've got separate landing pages for each location with good local content, parking instructions, directions opening times etc, then add a link to those too. Those pages are for people too!
-
If there are just two locations, I'd probably list them both on the footer, and indicate if one is the headquarters.
That said, I would probably also designate the main location using RDFa / microtagging technology, so that's machine readable.
Here's how we use this on our site:
Customer Paradigm
5353 Manhattan Circle
Suite 103
Boulder CO, 80303
303.473.4400
888.772.0777Hope this helps!
-- Jeff
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Two websites vs each other owned by same company
My client owns a brand and came to me with two ecommerce websites. One website sells his specific brand product and the other sells general products in his niche (including his branded product). Question is my client wants to rank each website for basically the same set of keywords. We have two choices I'd like feedback on- Choice 1 is to rank both websites for same keyword groupings so even if they are both on page 1 of the serps then they take up more real estate and share of voice. are there any negative possibilities here? Choice 2 is to recommend a shift in the position of the general industry website to bring it further away from the industry niche by focusing on different keywords so they don't compete with each other in the serps. I'm for choice 1, what about you?
Intermediate & Advanced SEO | | Rich_Coffman0 -
Combining two existing sites into a single magento install
Hi, We run an online beauty ecommerce store and recently acquired one of our competitors. Their site runs on magento also, and they sell 70% the same product as us. We plan to merge the new site into our existing magento install but keep both sites looking exactly as they do now with different themes, different product names, product descriptions, product prices, category structures etc. In theory the customer would have no idea both sites from the same magento, they will look just as they do now. My question is, will google possibly slap the SERP's of either sites because we have combined them onto the same server and same magento install, even though nothing on either site actually changed on the front end. Both sites already have the same ownership information on the domain WHOIS, and a quick company search would reveal that we legally own both businesses under the same company. So it's not something we are trying to hide, we are open about it, and plan to continue running both sites long term, with each site being targeted to a slightly difference audience, with 30% different products at different price points. Has anyone done this before? Was there any SEO risks or SERP drops? Would love some advice on this matter before we make the move, the possible blow back is way too massive to do it without firm advice saying the risk is very low. Brad.
Intermediate & Advanced SEO | | rec1230 -
Mobile website on a different URL address?
My client has an old eCommerce website that is ranking high in Google. The website is not responsive for mobile devices. The client wants to create a responsive design mobile version of the website and put it on a different URL address. There would be a link on the current page pointing to the external mobile website. Is this approach ok or not? The reason why the client does not want to change the design of the current website is because he does not have the budget to do so and there are a lot of pages that would need to be moved to the new design. Any advice would be appreciated.
Intermediate & Advanced SEO | | andypatalak0 -
Merging two different domains - subdomain or subfolder?
My company has two sites on different domains. We are considering merging the sites into one and keeping only the dominant domain. The dominate site is already a sub-domain of a larger organization so the new sub-domain would be two levels deep. I realize this is a little abstract so below is an example Dominant company site: company.root-domain.com Secondary company site: other-root-domain.com When they merge, everything will be on company.root-domain.com. Should it be other.company.root-domain.com or company.root-domain.com/other Note: The other site has several hundred pages. Both sites have strong authority and link profiles. I want to maintain as much of the value on the other site as possible with the merge.
Intermediate & Advanced SEO | | SEI0 -
Why is my servers ip address showing up in Webmaster Tools?
In links to my site in Google Webmaster Tools I am showing over 28,000 links from an ip address. The ip address is the address that my server is hosted on. For example it shows 200.100.100.100/help, almost like there are two copies of my site, one under the domain name and one under the ip address. Is this bad? Or is it just showing up there and Google knows that it is the same since the ip and domain are from the same server?
Intermediate & Advanced SEO | | EcommerceSite0 -
Focusing on Multiple Niches for one site: good or bad?
Is it wise to focus on multiple niches for one site, rather than zoning in one or two different niches? On one hand, you can target many more topics and go after tons of keywords, but on the other hand doesn't google get confused of what your site is really about? Won't google just focus on one of the niches that you provide more than all others? Any input would be great!
Intermediate & Advanced SEO | | WebServiceConsulting.com0 -
HTML NAP Matching Place Page NAP
In David Mihm's article on Local Search Ranking Factors, he lists "HTML NAP Matching Place Page NAP". What is this exactly?
Intermediate & Advanced SEO | | DougHoltOnline1 -
All In One SEO PACK Configuration - Index or Noindex?
I'm finding conflicting information about the right way to configure the All in One SEO Pack wordpress plugin. Do I index or noindex for the items below? Use noindex for Categories - yes or no? Use noindex for Archives - yes or no? Use noindex for Tag Archives - yes or no?
Intermediate & Advanced SEO | | webestate0