Where do the Facebook star ratings come from?
-
I have a client whose FB page has a 5 star rating (apparently from 5 reviews) but I have no clue from where they are aggregated? I tried Google-ing for answers with no luck!
Any idea?
This is the page I am referring to...
-
Cool stuff, thanks guys!
-
Hi Ricky-
I don't think it's THAT surprising. The 41 fans are probably real fans so a few of them may have taken a second to hit a button and give them a rating.
I felt the same was as you at first when we had almost 2000 ratings with just under 22,000 fans. Especially since most of my competitors had less reviews and more fans. Other people have suggested to me that the difference is that our fans are "real fans", as in we earned them and that a few of my competitors have "bought fans", which are unlikely to offer any real value and rating.
Good Luck
Ken
-
Hi Ricky,
Facebook at times asks people to review, especially if its just a star rating from a user it just takes 1 click. With this understanding its very likely actually.
-
Hmmm..are we sure they aren't tying in any third party reviews? My client has 5 reviews and only 41 "likes"...seems unlikely, right? (Also none have comments etc. and you can't find them anywhere on the page aside from the star rating)
-
Ken is on the spot, if the reviewers just click the start rating when they are prompted for a review. The start rating will show up with no review displayed, however if a person leaves an actual text review along side the star rating. The reviews will show up in the top right just like Ken attached!
Hope this helps!
-
Hi-
If the reviewer leaves a comment about the review, you can see it in the reviews section of their facebook page. I have attached a sample from our facebook page to give you to see.
Ken
-
For location pages, Facebook users can give the location a star rating on their page (if you visit the page, you should see it on the right hand column). Facebook will also prompt users to rate places they've visited in the right sidebar. I'm not aware of anywhere you can go to view the reviews, it just appears as a star review at the top of the page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Facebook Messages count as a social signal factor?
Hi, We know that social signals are usually referred to as a webpage's collective likes, comments or shares. But what about the Facebook messages generated from the messenger plugin on a web page? Especially on a business page, if one business page receives hundreds of Facebook messages through a landing page or blog page, does that count as social shares? And how effective is social signals are for a website in 2020? Although social engagement is always good for any website, my question is, how logical is it to purchase "social signal gigs" from konker or Fiverr or other gig markets? We run a social media marketing company in Australia, our website: https://www.playchat.com.au and we get a lot of messages every day through the messenger add on from our home page. Will that make any difference whatsoever? Looking forward to hearing from you. I appreciate any help you can provide.
Social Media | | DV4sd4550 -
Facebook Contests
Hey Moz Community, I've been reading some articles that Facebook no longer likes if Business Pages run contests on their Pages. I was thinking about doing something super simple with a "Like, Comment, and Share" type of an entry. Does anyone know if this is still allowed - I can't seem to find a concrete answer. Even the guidelines for Facebook seem a bit vague. I could always take the contest offline and use a landing page on my website to generate traffic but that also doesn't help with my social following. Thoughts, insights all welcome. Thanks!
Social Media | | MainstreamMktg0 -
Facebook Checkin probs for a local business FB fan page
Hi I have a client who has set up Facebook fan page for their physically located local business and they have 'checkedin' to it but not showing on FB page as having been checked in i.e. '0 were here' when i would have thought it should show at least 1 Does anybody know how best to set up FB fan page for a local business so is checkin'able ? or rather just get the checking in aspect of existing page working properly ? (Have followed FB help guidelines) Cheers Dan
Social Media | | Dan-Lawrence0 -
Track Referral Visits on Facebook Fan Page
I have fan page on facebook. Recently i started social bookmarking and directory submission for that facebook Fan Page, Now i wanted to know how can i track those referral visits, from which bookmarking site visitor comming on facebook fan page.
Social Media | | sachinshelar0 -
What to post on my facebook page for maximum results
Hello, What do you recommend I post on my facebook page for maximum reach?: http://www.facebook.com/pages/Bob-Weikel-Associates/217292791620485 my site: bobweikel(dot)com and how often? It can't be too time consuming. I'll invite more friends once I have some content. Thanks!
Social Media | | BobGW0 -
Has anybody else noticed that Google has made a significant change to their SERP? There is a lot of social data reported from LinkedIn, Youtube and Facebook (includes page likes and activity) when you search by company name. Thoughts anybody?
Has anybody else noticed that Google has made a significant change to their SERP? There is a lot of social data reported from LinkedIn, Youtube and Facebook (includes page likes and activity) when you search by company name. Thoughts anybody?
Social Media | | rrad0 -
Facebook likes v fans
Hello, When I look at my site in opensiteexplorer it says my site has 79 Facebook "likes". But actually, it has 4,070. In another part of the PRO dashboard it correctly identifies 4,070 but calls them "fans". I thought if someone hit the "like" button they became "fans". So why is SEOmoz reporting the vastly different figures?
Social Media | | greenwich0 -
Has anyone used facebook to promote their website
Hi i have seen lots of facebook pages that are being used to promote a company and would like to know if anyone is using facebook or any other social network such as myspace to promote their website without having to pay a fee. I would love to see some examples and learn how to set up a facebook page that is there to promote a website. What i would like to do is to have one that promotes my travel website where i can post travel stories on facebook and promote my website and also drive traffic to my website from facebook. any help would be great
Social Media | | ClaireH-1848860