The course of action to move my macro site to some mini sites- justin if you can help
-
We have a site that we want to break up into mini sites but keep the old site for the major brands. Empirecovers.com is the major and we want to break it off into Empire Truck Covers and Empire Boat covers. What I am thinking of doing is linking from the home to Empiretruckcovers.com instead of a mini page on the site and 301 redirect the mini page to empiretruckcovers.com. Than (there wont be duplicate content) making a small page for truck covers on empire just so people do not get confused. Is this the best way to go or what do you suggest? We are doing this because I feel there is seo value in having mini sites and also the user experience will be cleaner and people will trust it a lot more than inside a big site. The other problem is I have some great rankings on the pages so I want to do it so there is as little damage as possible. I guess once I start I will do all the free directories, yahoo directory and try to get links as fast as I can. Any suggestions would be great. I am going to do a/b testing to see if my adwords convert better on mini site or on the big site for certain keywords too
-
I agree with EGOL on this one... keep it all under one roof. If you're looking for SEO value on the mini sites, why not turn them into landers that point back to your main site instead of the other way around?
-
You have a large, established site with great rankings and you want to tear it down and use the pieces to build a few hotdog stands?.... and you think that visitors are going to trust the hotdog stands more than they trust the large comapny who has expertise in covers of all kinds?
Lots of people would bet against your strategy.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Who is correct - please help!
I have a website with a lot of product pages - often thousands of pages. As each of these pages is for a specific lease car they are often only fractionally different from other pages. The urls are too long, the H1 is often too long and the Title is often too long for "SEO best practice". And they do create duplication issues according to MOZ. Some people tell me to change them to noindex/nofollow whilst others tell me to leave them as they are as best not to hide from google crawler. Any advice will be gratefully received. Thanks for listening.
Technical SEO | | jlhitch0 -
Unable to site crawl
Hi there, our website was revamped last year and Moz is unable to crawl the site since then. Could you please check what is the issue? @siteaudits @Crawlinfo gleneagles.com.my
Technical SEO | | helensohdg380 -
Country and Language tags-Running an SEO audit on a site that definitely has more than one language, but nothing is pulling up. I don't quite understand href lang or how to go about it. HELP HELP!
Ran an SEO audit and I don't really understand country and language tags. For example, sony.com definitely has more than one language, but how do I seo check href lang ? Do I inspect the page? etc?
Technical SEO | | Mindgruver0 -
Hi Mozers, is the AMP project is supposed to be an SEO factor on mobile platforms? Also, can it be used on ecommerce sites such as Magento or Shopify as well? Thanks!
It stands to reason that Google will favor early adopters of Accelerated Mobile Pages, but it seems heavily geared toward news publishers so far. What about regular Wordpress sites, or ecommerce sites like Shopify, should AMP be pursued on that type of CMS?
Technical SEO | | CalamityJane771 -
Help! added WWW to wordpress site and now lost SEO ranking
Hi there Everyone! I have recently added a www to my wordpress website by going to settings>general and adding "www" to the wordpress address and the site address. After i did that i lost my SEO ranking, and also that MOZ is detecting that im getting site crawl issues stating that i have duplicate pages. an example is below: http://www.mefco.co.nz/news http://mefco.co.nz/news any ideas on how to fix this?
Technical SEO | | jfactor0 -
Can Anybody Understand This ?
Hey guyz,
Technical SEO | | atakala
These days I'm reading the paperwork from sergey brin and larry which is the first paper of Google.
And I dont get the Ranking part which is: "Google maintains much more information about web documents than typical search engines. Every hitlist includes position, font, and capitalization information. Additionally, we factor in hits from anchor text and the PageRank of the document. Combining all of this information into a rank is difficult. We designed our ranking function so that no particular factor can have too much influence. First, consider the simplest case -- a single word query. In order to rank a document with a single word query, Google looks at that document's hit list for that word. Google considers each hit to be one of several different types (title, anchor, URL, plain text large font, plain text small font, ...), each of which has its own type-weight. The type-weights make up a vector indexed by type. Google counts the number of hits of each type in the hit list. Then every count is converted into a count-weight. Count-weights increase linearly with counts at first but quickly taper off so that more than a certain count will not help. We take the dot product of the vector of count-weights with the vector of type-weights to compute an IR score for the document. Finally, the IR score is combined with PageRank to give a final rank to the document. For a multi-word search, the situation is more complicated. Now multiple hit lists must be scanned through at once so that hits occurring close together in a document are weighted higher than hits occurring far apart. The hits from the multiple hit lists are matched up so that nearby hits are matched together. For every matched set of hits, a proximity is computed. The proximity is based on how far apart the hits are in the document (or anchor) but is classified into 10 different value "bins" ranging from a phrase match to "not even close". Counts are computed not only for every type of hit but for every type and proximity. Every type and proximity pair has a type-prox-weight. The counts are converted into count-weights and we take the dot product of the count-weights and the type-prox-weights to compute an IR score. All of these numbers and matrices can all be displayed with the search results using a special debug mode. These displays have been very helpful in developing the ranking system. "0 -
Redirecting a old aged site to a new exact match site?
Hi All, I have a question. I have 2 sites with me in the same sector and want some help. site 1 is a old site started back in 2003 and has some amount of links to it and has a pr 3 with some good links to it but doesn't rank much for any keywords for the timing. site 2 is a aged domain but newly developed with unique content and has a good amount of exact match with a .com version. so will there be any benefit by redirecting site 1 to site 2 to get the seo benefits and a start for link bulding? or is it best to develop and work on each site? the sector is health insurance. Thanks
Technical SEO | | macky71 -
Google has not been visiting my site
Hi I am working on a site at the moment http://www.cheapflightsgatwick.com and i had the site using a different template and in the search engines for the search term cheap flights gatwick we were fourth and for the term holiday magazine we were 12th in google but now we are not even in google on the first page for the search terms. But now after changing the template in joomla our rankings have gone out of the window. It took me about a day to sort out the site with the new template so i was not expecting any problems with the search engines but for some reason there is. If you put into the search engine www.cheapflightsgatwick.com then you will see that google has not visited the site for four days and also it is not showing the description and instead it is showing details about joomla. Can anyone let me know if there is anything i need to do to sort this out and why google is taking so long to visit my site
Technical SEO | | ClaireH-1848860