Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does Trade Mark in URL matter to Google
-
Hello community!
We are planning to clean up TM and R in the URLs on the website. Google has indexed these pages but some TM pages are have " " " instead displaying in URL from SERP. What's your thoughts on a "spring cleaning" effort to remove all TM and R and other unsafe characters in URLs? Will this impact indexed pages and ranking etc?
Thank you!
b.dig
-
Thank you both. The URLs with TM are indexed by Google with TM in it, I suspect it will have impact on ranking if we simply remove the TM from URL, although nothing else changes. 301 is a protection, to certain extent.
Happy Easter.
b.dig
-
Hi there,
Is there any way you might be able to show us an example of this? Could be easier to spot if there is a problem.
In general, you want to avoid going through 301 redirects if you don't have to. You should be able to maintain your rankings / authority from one URL to another when it is redirected properly but there are no guarantees. It's best to avoid doing it at all unless it's really necessary.
-
Hi,
This might impact your ranking, so you need to make sure if you rewrite the URLs for a page that you redirect the old URL to the new one to make sure you pass all the link juice and users to the new one. This should in most cases make sure that your rankings will remain the same as you pass all the authority to the new ones. If you don't do this than you probably will have to build up your rankings from the ground for these URLs.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why to add a product id in the url
Hello ! shop.com/en/2628-buy-key-origin-the-sims-4-seasons/ Why will people use a product id in the link? Is there any advantage like better ranking or else?
White Hat / Black Hat SEO | | kh-priyam0 -
My indexed site URL removed from google search without get any message or Manual Actions???
On Agust 2 or 3.. I'm not sure about the exact date...
White Hat / Black Hat SEO | | newwaves
The main URL of my website https://new-waves.net/ had been completely removed from Google search results! without getting any messages or Manual Actions on search console ?? but I'm still can find some of my site subpages in search results and on Google local maps results when I tried to check it on google
info:new-waves.net >> no results
site:new-waves.net >> only now I can see the main URL in results because I had submitted it again and again to google but it might be deleted again today or tomorrow as that happen before last few days
100% of all ranked keywords >> my site URL new-waves.net had been completely removed from all results! but I'm still can see it on maps on some results I never get any penalties to my site on Google search console. I noticed some drops on some keywords before that happens (in June and July) but it all of it was related to web design keywords for local Qatar, but all other keywords that related to SEO and digital marketing were not have any changes and been on top My site was ranked number 1 on google search results for "digital marketing qatar" and some other keywords, but the main URL had been removed from 100% of all search results. but you can still see it on the map only. I just tried to submit it again to Google and to index it through google search console tool but still not get any results, Recently, based on google console, I found some new links but I have no idea how it been added to links of my website:
essay-writing-hub.com - 9,710
tiverton-market.co.uk - 252
facianohaircare.com - 48
prothemes.biz - 44
worldone.pw - 2
slashdot.org - 1
onwebmarketing.com - 1 the problem is that all my high PR real links deleted from google console as well although it still have my site link and it could be recognized by MOZ and other sites! Can any one help to know what is the reason?? and how can I solve this issue without losing my previous ranked keywords? Can I submit a direct message to google support or customer service to know the reason or get help on this issue? Thanks & Regards0 -
Traffic exchange referral URL's
We have a client who once per month is being hit by easyihts4u.com and it is creating huge increases in their referrals. All the hits go to one page specifically. From the research we have done, this site and others like it, are not spam bots. We cannot understand how they choose sites to target and what good it does for them, or our client to have hits all on one days to one page? We created a filter in analytics to create what we think is a more accurate reflection of traffic. Should be block them at the server level as well?
White Hat / Black Hat SEO | | Teamzig0 -
Advice needed! How to clear a website of a Wordpress Spam Link Injection Google penalty?
Hi Guys, I am currently working on website that has been penalised by Google for a spam link injection. The website was hacked and 17,000 hidden links were injected. All the links have been removed and the site has subsequently been redesigned and re-built. That was the easy part 🙂 The problems comes when I look on Webmaster. Google is showing 1000's of internal spam links to the homepage and other pages within the site. These pages do not actually exist as they were cleared along with all the other spam links. I do believe though this is causing problems with the websites rankings. Certain pages are not ranking on Google and the homepage keyword rankings are fluctuating massively. I have reviewed the website's external links and these are all fine. Does anyone have any experience of this and can provide any recommendations / advice for clearing the site from Google penalty? Thanks, Duncan
White Hat / Black Hat SEO | | CayenneRed890 -
I'm changing title tags and meta tags, url, will i loose my ranking?
Hi Guys QUESTION: I'm currently going through a re-design for my new website that was published in November 2014 - since launching we found there were many things we needed to change, our pages were content thin being one of the biggest. I had industry experts that came in and made comments on the title tags lacking relevance for eg: our title tag for our home page is currently "Psychic Advice" most ideal customers don't search "Psychic Advice" they search more like "Online Psychic Reading" or Psychic Readings" I noticed alot of my competitors also were using title tags such as Online Psychic Readings, Free Psychic Readings etc so it brings me to my question of "changing the title tags around. The issue is, im ranking for two keywords in my industry, online psychics and online psychic readings in NZ. 1. Our home page and category pages are content thin.... so hoping that adding the changes will create perhaps some consistency also with the added unique and quality content. Here is the current website: zenory. co.nz and the new one is www.ew-zenory.herokuapp.com which is currently in development I have 3 top level domains com,com.au, and co.nz Is there anyone that can give me an idea if I were to change my home page title tag to **ZENORY | Online Psychic Readings | Live Psychic Phone and Chat ** If this will push my rankings down though this page will have alot more valuable content etc? For obvious reasons im going to guess it will make drop, I'm wondering though if it is worth changing the title tags and meta descriptions around or leaving it as is if its already doing well? How much of a difference do title tags and meta descriptions really make? Any insight into this would be great! Thanks
White Hat / Black Hat SEO | | edward-may1 -
One page with multiple sections - unique URL for each section
Hi All, This is my first time posting to the Moz community, so forgive me if I make any silly mistakes. A little background: I run a website that for a company that makes custom parts out of specialty materials. One of my strategies is to make high quality content about all areas of these specialty materials to attract potential customers - pretty strait-forward stuff. I have always struggled with how to structure my content; from a usability point of view, I like just having one page for each material, with different subsections covering covering different topical areas. Example: for a special metal material I would have one page with subsections about the mechanical properties, thermal properties, available types, common applications, etc. Basically how Wikipedia organizes its content. I do not have a large amount of content for each section, but as a whole it makes one nice cohesive page for each material. I do use H tags to show the specific sections on the page, but I am wondering if it may be better to have one page dedicated to the specific material properties, one page dedicated to specific applications, and one page dedicated to available types. What are the communities thoughts on this? As a user of the website, I would rather have all of the information on a single, well organized page for each material. But what do SEO best practices have to say about this? My last thought would be to create a hybrid website (I don't know the proper term). Have a look at these examples from Time and Quartz. When you are viewing a article, the URL is unique to that page. However, when you scroll to the bottom of the article, you can keep on scrolling into the next article, with a new unique URL - all without clicking through to another page. I could see this technique being ideal for a good web experience while still allowing me to optimize my content for more specific topics/keywords. If I used this technique with the Canonical tag would I then get the best of both worlds? Let me know your thoughts! Thank you for the help!
White Hat / Black Hat SEO | | jaspercurry0 -
Thumbtack Blatantly Violating Google TOS?
Hi, We have a business registered on Thumbtack so we receive their newsletters. I'm aware that review sites offering a "badge" or verification logo which links back to your profile is nothing new. But the email I received from Thumbtack is a fairly blatant attempt to game Google for popular keywords. I was just curious on your thoughts about this. I believe it was Overstock who did something like this and got slapped by Google pretty hard for a while. Could Thumbtack be heading down the same path? Image: http://i.imgur.com/FWPnmEP.jpg
White Hat / Black Hat SEO | | kirmeliux0 -
Why do websites use different URLS for mobile and desktop
Although Google and Bing have recommended that the same URL be used for serving desktop and mobile websites, portals like airbnb are using different URLS to serve mobile and web users. Does anyone know why this is being done even though it is not GOOD for SEO?
White Hat / Black Hat SEO | | razasaeed0