Finding out Who has high DA\PA and getting a backlink
-
Hi,
So, like many others I was always in the top 3 for keywords in google for about a year, then 9 months ago we dropped, we now dont even exisit! (Page 10).
One of the actions we are looking at is backlinks, however we have limited budget and want to work with domains that have high DA in order to help us, I assume this is good idea for us to do?
Question, how can I easily identity domains that have high DA relevant to my sector? so I can engage in backlinks conversation
David
-
Keep in mind that Domain Authority is a Moz metric, and not a metric that the search engines use for ranking. It's correlated with how well things tend to rank, but shouldn't be used as the final judgment for a link. Chapter 7 of the Beginner's Guide to SEO at http://moz.com/beginners-guide-to-seo deals with links and can give some good ideas of how to get started.
-
Hey,
I'm more than happy to take the time. Always happy to help.
Use the list below as a checklist. If it meets one of the points then remove it.
- Low Domain Authority (MOZ Domain Authority and Page Authority)
- Unrelated links from websites that bear no relevance to the content / theme of our website
- Directories
- Pages with hundreds of outbound links on them – the more outbound links the less credible your link becomes
- Overly optimised, keyword rich anchor text
- Any sitewide links (across the whole domain multiple times)
- Any Adult websites
- Anything that just looks plain crap
Also, when your going to start building links, it's worth reading this to get an idea of the things that are seen as acceptable by Google 19 Things Matt Cutts Said in 2013 That Changed the Way We Build Links
Making a bit more sense now?
Thanks
SilverDoor
-
Hey,
Thanks for taking the time, one question you mention using open site explorer
"export your results to Excel and then analyse them. Look at every single URL and check to make sure that they're not harming your site. "
How do I know if they harm my site?
Thanks
David
-
Hey David,
Firstly, welcome to the world of SEO.
I know that things can seem pretty confusing and daunting, especially when your new to SEO. The key is to not rush into any decisions without having evidence to back the potential benefits. It's very easy to go storming into things and end up making poor decisions. Here is my recommendation for how to proceed from here:
Step 1:
Benchmark your current rankings, traffic etc. (You need to do this so you know if the changes you have made have had a positive or negative impact)
Step 2:
Do a quick health check of your website. Use Google Webmasters to check for any issues or penalties you may have received. Fix any issues as soon as possible.
Step 3:
Do a backlink audit using Open Site Explorer. Export your results to Excel and then analyse them. Look at every single URL and check to make sure that they're not harming your site. If you find any that you think may be harming your site, then get in touch with the webmaster of that site and request them to remove the link. If that doesn't work, use Google Disavow Tool to remove it. This article on Link Audit Guide For Effective Link Removals & Risk Mitigation will guide you through this process.
Step 4:
Use Open Site Explorer to analyse your competitors backlink structure. Look at the places they have obtained high quality links and attempt to target those same sites.
Step 5:
Once you have successfully obtained backlinks, analyse the results against the initial benchmark you did. Then you can see exactly what has improved and other areas that may still need work.
The above is a time consuming process and takes patience. Seriously though, it's worth doing it right as this will help prevent dips in traffic in the future.
Hope this is clear and concise enough.
Let me know if you need anything else explained.
SilverDoor
-
Hey SilverDoor,
Im pretty new to the SEO world, regarding in engaging in black-hat tactics in not sure as this was contracted out work.
I havent done a full SEO report as to honest its a bit of a mine field (if your new to it), however using MOZ I have compared my DA against a competitor who is Ranked No 1 based on our key search term has a DA of 28 and a (Root Domains Linking to the Page of 31) while we only have 22.
The page analysis gave my site a grade A, not to sure what else I need to look at?
David
-
Hi David,
I'm assuming that one of the reasons you've dropped so rapidly is because you were previously engaging in black-hat tactics?
Have you done a full SEO audit? If so, what did you find the problem to be?
Did you find that you had a problem with your backlink profile? If so, have you taken action to remove any potentially harmful links (directories, link farms, low-quality unrelated sites)? If you haven't done this, I would advise this is your first step. There's no point in building up good links on an already bad profile.
Let me know where you've got to so far and I can advise you with your next step.
Thanks
SilverDoor
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Fintech SEO: How to Get Started
My question is how to begin developing an SEO strategy for finance and software websites as an SEO Analyst. This is two entirely different industries which have merged together into fintech and we want to start building an organic traffic roadmap as well as technical changes that come with government and finance quid-lines.
Getting Started | | praveenyadav0915
The core function it deals with are payment collection, payment disbursement, invoices, SAAS as solution, automated payments, payment links, etc.
Let me know what steps and measure need to take place before creating any roadmap.0 -
Moz DA Issue
Hey Community, This is my site which is the Best Drifitng in Australia. I am getting a problem and my site's DA is unable to show using. I want to see it as soon as possible, although I am using a premium tool. Thanks
Getting Started | | jndjue40 -
Where find the "How to Do a Competitor Analysis for SEO" **Client Template**?
Hi all, in this article (https://moz.com/blog/competitor-analysis-for-seo) there is this screenshot (attachment): Where to find the Google spreadsheet in Moz that contains this sheet? Thanks! 59efcffe06dd67.30116441.png
Getting Started | | MaxDevergori1 -
Where can I find Moz Rank for my websites?
I am unable to find an option in Moz Pro where I can find Moz rank for my website. Please help me to find that.
Getting Started | | TapanSant1 -
Why is my DA still only 1 :(
Hello I am tearing my hair out! I re-launched my site www.systemyzed.com over a month ago and have been working hard on getting good backlinks. I even got one from a daily UK newspaper. But my DA is not budging from 1. Is there something fundamental wrong with my site? I have checked the loads speed and its better than average. I have taken off all duplicate content in the re-launch. The mobile optimisation is good. Everything looks good in the Google Search Console (ie. there are no red flags or warnings) my site is fully https. The only that raises our eyebrows is that there are 179,000 links coming to our site from a client site - however we have checked these are no-follow and it appears to be so. I was also prepared to wait a while to see a change in the DA ranking for my new site (because we only relaunched a month) ago however now I am particularly concerned about it as I launched a new client site last night (I am a web designer) and that site has had NO SEO work done on it all, has hardly any words, is slow to load and it definitely does not have any backlinks BUT this site appears to have a DA of 9 already. This does not make any sense to me at all. I am very concerned and confused. Please help. I just want to know that the work I am doing is the right work and that i am not fundamentally undermining myself in some way that I am unaware of. Thank you in advance for your help. Yours,
Getting Started | | Systemyzed
Lucy0 -
Can I upgrade my moz subscription from large to premium without getting my campaigns being deleted?Do i need to wait till the end of the month to resubscribe?
I'm planning to take a large subscription of moz..but i may need a premium account in the future.Can I upgrade it in the middle of my current subscription or will i have to wait till my subscription gets over? Also, I'm planning to take only one month currently but i'll renew it once the month completes so can i continue the same account without my campaigns being deleted?
Getting Started | | kdcdmp0 -
How to find competitor links
I see in the links report that my competitor has x amount of external links. How can I see what these links are? When I go to tools the report returns blank.
Getting Started | | 928shopper0