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    4. Does Using Brand/Company Name in Title on Multiple Pages Cause Cannibalization

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    Does Using Brand/Company Name in Title on Multiple Pages Cause Cannibalization

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    • BiskEd
      BiskEd last edited by

      I'm trying to rank for brand-name related keywords for a website. Most of the titles on the site include the page topic followed by the brand-name separated by bars or dashes (ex: title= widget | My Brand). Is this creating cannibalization for the brand-related terms? I was wondering if it was better to leave the brand out of the title all together except on a dedicated page.  However, due to the nature of the business I work for there are multiple recognized iterations of the name including acronyms and long-form and short-form versions and creating content for each targeted iteration seems superfluous.

      1 Reply Last reply Reply Quote 1
      • BiskEd
        BiskEd @Shakur last edited by

        Thanks, it's a little complicated in this case because some key competitors are able to use the same brand name.

        1 Reply Last reply Reply Quote 0
        • Shakur
          Shakur last edited by

          Hy ByskEd!

          Here http://sixrevisions.com/content-strategy/5-common-seo-mistakes-with-web-page-titles/ they say not to use them in all pages to make branding. But myself i´m using it because i have seen big brands ranking very well the brand name using these type of techniques.

          BiskEd 1 Reply Last reply Reply Quote 1
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