Help: domain name change and Google News
-
Hi. I work for a regional news source, and our (separate) Spanish-language news publication recently changed its domain name. The publication lost its Google News inclusion. Most of their traffic came from Google News, so traffic tanked. They're trying to get back in. They reapplied but didn't get approved. They're now in the 30-day waiting period to reapply again.
The website is run by a third-party company, which handled the domain name change in April (2015). That company has been running their site for a couple of years. Our in-house devs' hands are tied on helping, because we (at the mother company) don't manage their site. This third party has not been responsive.
The Spanish pub folks have reached out to me to help them prepare for Round 2 of reapplication. I'm the mothership in-house SEO, but I've never experienced this situation before. Because everything seems to be in order besides the ham-handed changes, my best advice to them so far is: You'll have to wait until Google gets to know you again, unfortunately.
Does that sound right? Any pointers out there for bringing their best possible A-game to the next round?
-
Thank you Kristina; I'll take a look.
-
That's a bummer, that Google didn't give more feedback.
My question about meta keywords is related to this: https://support.google.com/news/publisher/answer/68297?hl=en
Other than that and what I've listed, I can't think of anything else that you'd need to keep an eye on. Let us know how things go when Google reevaluates!
Best,
Kristina
-
Thanks for replying, Kristina. I spoke to my Al Dia contact for answers to your questions:
Did they change the look and feel of the site? No, it’s the same as before.
**Did they change the URL structure (this is especially important, since Google looks at the URL for dates)? **The only change it is the name on the url , the date still appears the same as before on each story. Now: http://aldiadallas.com/news/2003/aug/05/co0867348576356/. Before: http://aldiatx.com/news/2003/aug/05/co0867348576356/.
**Did they update their Google News sitemap? **When they requested the google news confirmation, they did include the new sitemap.
Are they still properly using Google News meta tags, specifically news_keywords? They are using open graph tags. I'm not familiar with specific Google News meta tags or news_keywords -- can you point me to a resource on that? I might be mis-googling; I'm not able to find anything specific to that kind of tagging.
Did they remove Authorship? She says she's not sure about Authorship. I'm thinking it wasn't part of the overall scheme to begin with.
Also, did Google give any feedback when they rejected their first application? Google just said to reapply in 60 days and check their guidelines.
Thanks in advance for any other insight you (or anyone else reading this) else can lend.
-
Hi Christy,
I think my biggest piece of advice other than "hang tight" is, what did they change other than the domain name?
- Did they change the look and feel of the site?
- Did they change the URL structure (this is especially important, since Google looks at the URL for dates)?
- Did they update their Google News sitemap?
- Are they still properly using Google News meta tags, specifically news_keywords?
- Did they remove Authorship? (I have no proof of this, but I've heard rumors that people think Google still uses Authorship, even though they've removed it. It's possible that's just a mean rumor from bitter SEOs after their rich snippet loss, though.)
Also, did Google give any feedback when they rejected their first application?
Best,
Kristina
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Help: buy domain from Tradenames.com?
Hello to all, I'm Silvia. I am writing to ask if any of you know this site: tradenames.com. It is a domains broker. They contacted my client and would like to sell the .com business domain (my client currently has the .it). Does anyone know them? Thanks you for your help.
Technical SEO | | advmedialab0 -
Does image domain name matter when using a CDN?
Has anyone does studies on using a different CDN domain name for images on a site? Here is an example:
Technical SEO | | findwell
or
http://cdn.mydomain.com/image.jpg>
mydomain.com ranks highly and many images show up in Google/Bing image searches. Is there any actual data that says that using your real domain name for the CDN has benefits versus the default domain name provided by the CDN provider? On the surface, it feels like it would, but I haven't experimented with it.
0 -
Changing all urls
A client of mine has a wordpress website that is installed in a directory, called "site". So when you go to www.domain.com you are redirected to www.domain.com/site. We all know how bad it is to have a redirect fron your subdomain to another page. In this case I measured a loss of 5 points of page authority. The question is: what is the best practice to remove the "site" from the address and changing all the urls? Should I use the webmaster tool to tell to Google that the site is moving? It's not 100% true, cause the site is just moving one level up. Should I install a copy of the website under www.domain.com and just redirect 301 every old page to its new url? This way I think the site would be deindexet for 2/3 months. Any suggestions or tips welcome! Thanks DoMiSol
Technical SEO | | DoMiSoL0 -
Client's site dropped completely for all keywords, but not brand name - not manual penalty... help!
We just picked up a new search client a few weeks ago. They've been a customer (we're an automotive dealer website provider) since October of 2011. Their content was very generic (came from the previous provider), so we did a quick once-over as soon as he signed up. Beefed up his page content, made it more unique and relevant... tweaked title tags... wrote meta descriptions (he had none). In just over a week, he went from ranking on page 4 or 5 for his terms to ranking on page 2 or 3. My team was working on getting his social media set up, set up his blog, started competitor research... And then this last weekend, something happened and he dropped completely from the rankings... He still shows up if you do a site: search, or if you search his exact business name, but for everything else, he's nowhere to be found. His URL is www.ohioautowarehouse.com, business name is "Ohio Auto Warehouse" We filed a reconsideration request on Monday, and just got a reply today that there was no manual penalty. They suggested we check our content, but we know we didn't do anything spammy or blackhat. We hadn't even fully optimized his site yet - we were just finishing up his competitor research and were planning on a full site optimization next week... so we're at a complete loss as to what happened. Also, he's not ranking for any of the vehicles in his inventory. Our vehicle pages always rank on page 1 or 2, depending on how big the city is... you can always search "year make model city" and see our customers' sites (whether they're doing SEO or not). This guy's cars aren't showing up... so we know something is going on... Any help would be a lifesaver. We've been doing this for quite some time now, and we've never had a site get penalized. Since the reconsideration request didn't help, we're not sure what to do...
Technical SEO | | Greg_Gifford0 -
Domains and subdomains
When I started a campaign for my message, I got the message: "We have detected that the domain www.vamospaella.com and the domain vamospaella.com both respond to web requests and do not redirect. Having two "twin" domains that both resolve forces them to battle for SERP positions, making your SEO efforts less effective. We suggest redirecting one, then entering the other here." I wasn't sure whether I had said it was a subdomain when in fact it was a domain (or the other way round), so I started another campaign for the same website using the other option and the message didn't come up. However, I still don't understand what you meant by this and whether it's an issue. When I search for my website in Google, it shows as vamospaella.com when other websites come up as www. and then their domain name. If it is a problem, is it to do with my hosting package and how it's set up or is it to do with my local site on my computer? I did ring my web host, 1&1, but they said they couldn't see a problem. Please can you let me know how I can resolve this as my ranking is still quite low in Google and I'm not sure why. If it is because of "twin domains", then will Google see my content as duplicated and keep me low in their rankings? I'm new to SEO and not a website novice, so please answer in lay terms! Thanks Melissa
Technical SEO | | melissa10 -
How to force a trailing slash after the domain name
My campaign analysis is predictably listing domain.com and domain.com/ as repeated content. I've searched and searched but cannot find a way to force a trailing slash on the end of the domain name unless there's a file or directory after it.. Is there a way to accomplish this using .htaccess
Technical SEO | | JollyBoy0 -
Google Indexed URLs for Terms Have Changed Causing Huge SERP Drop
We haven't made any significant changes to our website, however the pages that google has indexed for our critical keywords have changed to pages that have caused our SERP to drop dramatically for those pages. In some cases, the changes make no sense at all. For example, one of our terms that used to be indexed to our homepage is now indexed to a dead category page that has nothing on it. One of our biggest terms, where we were 9th, changed and is now indexed to our FAQ. As a result, we now rank 44th. This is having a MAJOR impact on our business so any help on why this sudden change happened and what we can do to combat it is greatly appreciated.
Technical SEO | | EvergladesDirect0 -
Google shows the wrong domain for client's homepage
Whenever the homepage of my client's homepage appears in Google results, the search engine is not showing our URL as our domain, but instead a partner domain that is linking to us. (The correct title and meta description of our homepage is showing.) I believe this is caused by the partner website (with a much higher pank rank) linking to our homepage from their footer to a URL with it's own domain that 302 redirects to our homepage. Example: Link: http://www.partnerwebsite.com/?ad2203 302 redirects to: http://www.clientwebsite.com/?moreadtracking The simple fix would be for the client to ask for removal of the 302 hijacking link - but they are uncomfortable with this request since they had requested it prior, and their relationship is not the best. Is there any other way to fix this?
Technical SEO | | Conor_OShea_ETUS0