Submitting Same Press Release Content to Multiple PR Sites - Good or Bad Practice?
-
I see some PR (press release) sites where they distribute the same content on many different sites and at end they give the source link is that Good SEO Practice or Bad ?
If it is Good Practice then how Google Panda or other algorithms consider it ?
-
Submitting the same press release content to multiple Press Release Submission sites is generally considered a bad practice. Duplicate content can negatively impact search engine optimization (SEO), leading to potential ranking penalties. Moreover, it diminishes the uniqueness and effectiveness of your message across platforms. 700+ Free Press Release Submission sites may also have terms of service against duplicate submissions, risking account suspension or removal. It's advisable to tailor your releases for each platform to maximize impact and avoid potential repercussions.
-
hello
-
Hi Tymen Boon,
Thanks once again for answering !!
I agree with you that prnewswire has good PA, DA even low spam score .
As you said in your previous reply that we can post on High authority sites. In case, I post a PR content on the same let say prnewswire which is a paid PR site and has more than 100 PR media network (Good+Bad)
Good PA, Good DA, Lower Alexa, Lower Spam score prnewswire overall looks best.
Now, this site distribute my content on 30-40 other sites with same content with source link. Now any time Google Panda updates and the whole network got hit badly as well as prnewswire. then is it effect my site indirectly or directly or not?
Thanks !!
-
Hi Karan,
If you check it on MOZ OSE:
The site looks ok so. The traffic they have is not very relevant in this case as you only do it for the link. I have multiple business listings on press sites and business review sites like Yelp. "What doesn't kill you makes you stronger" i presume.
Good luck with all!
Tymen
-
Hi Tymen Boon,
Thanks for your reply !!
As you said that I should post the content on my site first then I can post it on High PA/DA & lower Spam score PR sites with my site's source link.
If we see in case of most popular PR site prnewswire.com it distribute same content on multiple sites more than 30 with its source link at bottom of each PR site . In 2014 Panda 4.0 hit prnewswire badly as given in this report http://searchengineland.com/google-panda-4-0-go-press-release-sites-192789.
In this case what will you say? Thanks !!
-
Hi Karan,
With Press Releases this is always the case. In my opinion it is good as long as you put the content on your own site first. In the press release you than link to this source as you mention. I would advise to look at the link quality (spamscore and DA) of the press sites you want to send it to. It is better to have a couple very good links than a lot of low quality free publicity links.
Good luck!
Tymen
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Possible duplicate content issues on same page with urls to multiple tabs?
Hello everyone! I'm first time here, and glad to be part of Moz community! Jumping right into the question I have. For a type of pages we have on our website, there are multiple tabs on each page. To give an example, let's say a page is for the information about a place called "Ladakh". Now the various urls that the page is accessible from, can take the form of: mywanderlust.in/place/ladakh/ mywanderlust.in/place/ladakh/photos/ mywanderlust.in/place/ladakh/places-to-visit/ and so on. To keep the UX smooth when the user switches from one tab to another, we load everything in advance with AJAX but it remains hidden till the user switches to the required tab. Now since the content is actually there in the html, does Google count it as duplicate content? I'm afraid this might be the case as when I Google for a text that's visible only on one of the tabs, I still see all tabs in Google results. I also see internal links on GSC to say a page mywanderlust.in/questions which is only supposed to be linked from one tab, but GSC telling internal links to this page (mywanderlust.in/questions) from all those 3 tabs. Also, Moz Pro crawl reports informed me about duplicate content issues, although surprisingly it says the issue exists only on a small fraction of our indexable pages. Is it hurting our SEO? Any suggestions on how we could handle the url structure better to make it optimal for indexing. FWIW, we're using a fully responsive design with the displayed content being exactly same for both desktop and mobile web. Thanks a ton in advance!
Intermediate & Advanced SEO | | atulgoyal0 -
Tidied up site by getting rid of bad pages and now rankings tanked. - Please help
Hello Mozzers. We historically had Location specific landing pages on our eCommerce site. examples - site.co.ukj/cleaning-enquipment-london site.co.ukj/cleaning-enquipment-Manchester These all had unique content(600 words approx) and ranked in top 10 for many cities. I understand these would have been classed as doorway pages so we got rid of them (301'd back to the category pages) and now our rankings for these terms have tanked. We also have specific branch pages but we have kept these like many other companies with multiple branches do. It feels like by doing a good thing and tidying up everything , we are actually making our site worse. Everything else seems to be in place. Loads of new regular content , clean profile , mobile friendly, lots of citations etc etc. Any idea what could be going on here. Here's a link in our site - http://goo.gl/0yjSd8 thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Multiple Ecommerce sites, same products
We are a large catalog company with thousands of products across 2 different domains. Google clearly knows that the sites are connected. Both domains are fairly well known brands - thousands of branded searches for each site per month. Roughly half of our products overlap - they appear on both sites. We have a known duplicate content issue - both sites having exactly the same product descriptions, and we are working on it. We've seen that when a product has different content on the 2 sites, frequently, both pages get to page 2 of the SERPs, but that's as far as it goes, despite aggressive white hat link building tactics. 1. Is it possible to get the same product pages on page 1 of the SERPs for both sites? (I think I know the answer...) 2. Should we be canonicalizing (is that a word?) products across the sites? This would get tricky - both sites have roughly the same domain authority, but in different niches. Certain products and keywords naturally rank better on 1 site or the other depending on the niche.
Intermediate & Advanced SEO | | AMHC0 -
Can a website be punished by panda if content scrapers have duplicated content?
I've noticed recently that a number of content scrapers are linking to one of our websites and have the duplicate content on their web pages. Can content scrapers affect the original website's ranking? I'm concerned that having duplicated content, even if hosted by scrapers, could be a bad signal to Google. What are the best ways to prevent this happening? I'd really appreciate any help as I can't find the answer online!
Intermediate & Advanced SEO | | RG_SEO0 -
Nofollow in site archutecture. Good or bad in 2013?
We have been using nofollow links to create a silo architecture. is this a good idea or should we stay away from using this on our site. Its an eCommerce site with about 3000+ pages so not sure of the best architecture. ideas and suggestions on best practice welcome!
Intermediate & Advanced SEO | | mark_baird0 -
Press Releases
Hello! I've noticed when doing press releases for some reason mobile rank is different than online? Is there a reason for this? They are optimized for seo and some rank much better on a mobile google search. Has anyone else experienced this? Thank you
Intermediate & Advanced SEO | | TP_Marketing0 -
Blog content - what to do, and what to avoid in terms of links, when you're paying for blog content
Hi, I've just been looking at a restaurant site which is paying food writers to put food news and blogs on their website. I checked the backlink profile of the site and the various bloggers in question usually link from their blogs / company websites to the said restaurant to help promote any new blogs that appear on the restaurant site. That got me wondering about whether this might cause problems with Google. I guess they've been putting about one blog live per month for 2 years, from 12/13 bloggers who have been linking to their website. What would you advise?
Intermediate & Advanced SEO | | McTaggart0 -
Press Release and Duplicate Content
Hello folks, We have been using Press Releases to promote our clients business for a couple of years and we have seen great results in referral traffic and SEO wise. Recently one of our clients requested us to publish the PR on their website as well as blast it out using PRWeb and Marketwire. I think that this is not going to be a duplicate content issue for our client's website since I believe that Google can recognize which content has been published first, but I will be more than happy to get some of the Moz community opinions. Thank you
Intermediate & Advanced SEO | | Aviatech0