Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Website Snippet Update in Search Console?
-
I have a company that I started working with that has an outdated and inaccurate snippet coming up. See the link below. They changed their name from DK on Pittsburgh Sports to just DK Pittsburgh Sports several years ago, but the snippet is still putting the old info, including outdated and incorrect description. I'm not seeing that title or description anywhere on the site or a schema plugin. How can we get it updated? I have updated titles, etc. for the home page, and done a Fetch to get re-indexed. Does Snippet have a different type of refresh that I can submit or edit? Thanks in advance
-
Hi Jeremy,
Sounds frustrating, have you submitted feedback for this result? If you do so, you can specify that the name is not correct and provide the accurate name. I've just submitted that feedback myself for you, I recommend you and DK Pittsburgh Sports provide the same feedback.
At this point, there just seem to be a lot of signals indicating this is the brand name. Anchor text of links to the site (including the old domain which is redirecting here), online mentions using "DK on Pittsburgh Sports" (example #1) and company listings that still say "DK On Pittsburgh Sports (example). There are several years worth of content and links out there that indicate the brand is DK on Pittsburgh Sports.
I think this is going to take time but you should focus on acquiring quality links using the current brand name as anchor text, seek out online company listings using the old name to update and even request that old articles be updated with the new brand name. Claim and verify your location in Google My Business and make sure that links to the current website (using the correct company name).
I also suggest modifying your 'organization' schema to include the name field (current markup does not include that) and update the 'name' field in your website schema to "DK Pittsburgh Sports" as it currently reads "DKPittsburghSports.com".
Hope this helps!
-
Fist you need to check this tools
If you see that your info is not updated you need to submit your site to google and bing
Go to your search console > track > fetch and render (You need to do it for mobile and desktop)
Check if there are any issues
- tracking errors
- robots.txt
- sitemaps
Another good alternative is resubmitted you sitemap
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is Amazon crawling my website? Is this hurting us?
Hi mozzers, I discovered that Amazon is crawling our site and exploring thousands of profile pages. In a single day it crawled 75k profile pages. Is this related to AWS? Is this something we should worry about or not? If so what could be a solution to counter this? Could this affect our Google Analytics organic traffic?
Intermediate & Advanced SEO | | Ty19860 -
Any Tips for Reviving Old Websites?
Hi, I have a series of websites that have been offline for seven years. Do you guys have any tips that might help restore them to their former SERPs glory? Nothing about the sites themselves has changes since they went offline. Same domains, same content, and only a different server. What has changed is the SERPs landscape. I've noticed competitive terms that these sites used to rank on the first page for with far more results now. I have also noticed some terms result in what seems like a thesaurus similar language results from traditionally more authoritative websites instead of the exact phrase searched for. This concerns me because I could see a less relevant page outranking me just because it is on a .gov domain with similar vocabulary even though the result is not what people searching for the term are most likely searching for. The sites have also lost numerous backlinks but still have some really good ones.
Intermediate & Advanced SEO | | CopBlaster.com1 -
410 or 301 after URL update?
Hi there, A site i'm working on atm has a thousand "not found" errors on google console (of course, I'm sure there are thousands more it's not showing us!). The issue is a lot of them seem to come from a URL change. Damage has been done, the URLs have been changed and I can't stop that... but as you can imagine, i'm keen to fix as many as humanly possible. I don't want to go mad with 301s - but for external links in, this seems like the best solution? On the other hand, Google is reading internal links that simply aren't there anymore. Is it better to hunt down the new page and 301-it anyway? OR should I 410 and grit my teeth while google crawls and recrawls it, warning me that this page really doesn't exist? Essentially I guess I'm asking, how many 301s are too many and will affect our DA? And what's the best solution for dealing with mass 404 errors - many of which aren't attached or linked to from any other pages anymore? Thanks for any insights 🙂
Intermediate & Advanced SEO | | Fubra0 -
My website is not ranking for primary keywords in Google
I need help regarding some SEO strategy that need to be implemented to my website http://goo.gl/AiOgu1 . My website is a leading live chat product, daily it receives around 2000 unique visitors. Initially the website was impacted by manual link penalty, I cleaned up lot of backlinks, the website revoked from the penalty some where around June'14. Most of the secondary and longtail Keywords started ranking in Google, but unfortunately, it do not rank well for the primary keywords like (live chat, live chat software, helpdesk etc). Since I have done lot of onsite changes and even revamped the content but till now I dont find any improvement. I am unable to understand where I have got structed.
Intermediate & Advanced SEO | | sandeep.clickdesk
can anyone help me out?0 -
Credit Links on Client Websites
I know there have been several people who have asked this but a lot of them were back in 2012 before many of the google changes. My question is the same though. With all the changes with Google's algorithm. Is it okay to put your link on the bottom of your clients website. Like Web Design by, etc. Part of the reason is to drive traffic but also if someone is actually interested who designed the website, they will click it. But now reading about how bad links can hurt you tremendously, it makes me second guess if this is ok. My gut feeling says, no.
Intermediate & Advanced SEO | | blackrino0 -
How to get google to categorize a website in search results?
Hello everyone and thanks in advance for your time. I have a good understanding about SEO, backlinks etc but nowhere near to professional! A good friend of mine has an online store made with opencart e commerce platform he would like to have have category view when his company name is searched on google. Does anyone has any idea how can this be achieved?
Intermediate & Advanced SEO | | superofelia0 -
Different domains for multilingual website
Hey guys, A site that I'm currently working on as different domains for each website language. So for example: word1word2.com for the english version word3word4.com for the french version word5word6.com for spanish version .... Is it better to move all of the different languages to the same domain and use subfolders for each language /fr/... Please note that the domains being used bring in organic traffic as well as they are EMDs. Thank You.
Intermediate & Advanced SEO | | BruLee0 -
Splitting one Website into 2 Different New Websites with 301 redirects, help?
Here's the deal. My website stbands.com does fairly well. The only issue it is facing a long term branding crisis. It sells custom products and sporting goods. We decided that we want to make a sporting goods website for the retail stuff and then a custom site only focusing on the custom stuff. One website transformed and broken into 2 new ones, with two new brand names. The way we are thinking about doing this is doing a lot of 301 redirects, but what do we do with the homepage (stbands.com) and what is the best practice to make sure we don't lose traffic to the categories, etc.? Which new website do we 301 the homepage to? It's rough because for some keywords we rank 3 or 4 times on the first page. Scary times, but something must be done for the long term. Any advise is greatly appreciated. Thank you in advance. We are set for a busy next few months 🙂
Intermediate & Advanced SEO | | Hyrule0