Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Hreflang tags and canonical tags - might be causing indexing and duplicate content issues
-
Hi,
Let's say I have a site located at https://www.example.com, and also have subdirectories setup for different languages. For example:
https://www.example.com/es_ES/
https://www.example.com/fr_FR/
https://www.example.com/it_IT/
My Spanish version currently has the following hreflang tags and canonical tag implemented:
My robots.txt file is blocking all of my language subdirectories. For example:
User-agent:*
Disallow: /es_ES/
Disallow: /fr_FR/
Disallow: /it_IT/
This setup doesn't seem right. I don't think I should be blocking the language-specific subdirectories via robots.txt
What are your thoughts?
Does my hreflang tag and canonical tag implementation look correct to you? Should I be doing this differently?
I would greatly appreciate your feedback and/or suggestions.
-
Hi... I'm sorry to tell you that the answer offered by Gaston is not totally correct.
So, in your Spanish page you have these hreflang and canonical annotations:
This is not correct because you are not adding also the self-referential hreflang annotation
Google is very precise about this, and it states its need in the help pages as well in many Googlers tweets and webmaster office hangouts.
The rel="canonical" is correct. Remember that the self-referential and the alternative href URLs must always be canonicals.
Finally, regarding the subfolders blocked via robots.txt, yes! that's totally incorrect:
if you're blocking Googlebot from accessing the Spanish, French and Italian subfolders, then Googlebot won't be able to parse the code of their pages, hence it won't be able to see also the hreflang annotations... with obvious erroneous consequences.
-
that's corect.
-
Yes. example.com/en-US/ redirects 301 to example.com
So, when referencing that version in hreflang will it look like this?
Is this correct?
-
So, every page of example.com/en-US/ redirects 301 to example.com/ ?
If that's the case, then there is no reason in having that folder (/en-US/), just when configuring Hreflang for en-US use the URL without that folder
-
What do you mean by "exactly the same then there should not be 2 sites"?
My https://www.example.com/en-US/ 301 redirects to https://www.example.com
Thoughts?
-
Yeap, those implementations are correct.
in order to avoid duplicate content between different language/countries websites, in each page that is present on each site, there should be their corresponding hreflang tag.
In your case:
And for a sample page: https://www.smarttechMKT.com/es-ES/gastonriera-espanolNOTE, in the case that site.com and site.com/en-us/ are exactly the same then there should not be 2 sites. Just the one without the folder and hreflang tag with en-US should point to that
Hope it helps.
Best luck.
GR -
Thank you for the response, Gaston! I really appreciate it.
So you are certain that my hreflang and canonical tags are implemented correctly? For example, my Spanish version (https://www.example.com/es_ES/

Is this implementation correct?
Also, will I have any duplicate content issues with these different language versions?
-
Hello there,
Watch out your question, there is a site there. If its your clients, edit it.
Canonical and hreflang seems OK.
Blocking other languages/countries is wrong. There you are allowing google to see ONLY the us version.For further reading, take a look at these articles:
Hreflang:
Multi-regional and multilingual sites - Google Search Console
International checklist - Moz Blog
Using the correct hreglang tag - Moz Blog
Guide to international website expansion - Moz Blog
Tool for checking hreflang anotations - Moz Blog Canonicals:
SEO Best Practices for Canonical URLs + the Rel=Canonical Tag - Whiteboard Friday Consolidate duplicate URLs - Google Search Console HelpHope it helps.
Best Luck.
GR.Hope it helps.
Best luck.
GR.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
"Duplicate without user-selected canonical” - impact to SERPs
Hello, we are facing some issues on our project and we would like to get some advice. Scenario
International SEO | | Alex_Pisa
We run several websites (www.brandName.com, www.brandName.be, www.brandName.ch, etc..) all in French language . All sites have nearly the same content & structure, only minor text (some headings and phone numbers due to different countries are different). There are many good quality pages, but again they are the same over all domains. Goal
We want local domains (be, ch, fr, etc.) to appear in SERPs and also comply with Google policy of local language variants and/or canonical links. Current solution
Currently we don’t use canonicals, instead we use rel="alternate" hreflang="x-default": <link rel="alternate" hreflang="fr-BE" href="https://www.brandName.be/" /> <link rel="alternate" hreflang="fr-CA" href="https://www.brandName.ca/" /> <link rel="alternate" hreflang="fr-CH" href="https://www.brandName.ch/" /> <link rel="alternate" hreflang="fr-FR" href="https://www.brandName.fr/" /> <link rel="alternate" hreflang="fr-LU" href="https://www.brandName.lu/" /> <link rel="alternate" hreflang="x-default" href="https://www.brandName.com/" /> Issue
After Googlebot crawled the websites we see lot of “Duplicate without user-selected canonical” in Coverage/Excluded report (Google Search Console) for most domains. When we inspect some of those URLs we can see Google has decided that canonical URL points to (example): User-declared canonical: None
Google-selected canonical: …same page, but on a different domain Strange is that even those URLs are on Google and can be found in SERPs. Obviously Google doesn’t know what to make of it. We noticed many websites in the same scenario use a self-referencing approach which is not really “kosher” - we are afraid if we use the same approach we can get penalized by Google. Question: What do you suggest to fix the “Duplicate without user-selected canonical” in our scenario? Any suggestions/ideas appreciated, thanks. Regards.0 -
Should Hreflang x-default be on every page of every country for an International company?
UPDATED 4/29/2019 4:33 PM I had made to many copy and pastes. Product pages are corrected Upon researching the hreflang x-default tag, I am getting some muddy results for implementation on an international company site older results say just homepage or the country selector but…. My Question/Direction going forward for the International Site I am working on: I believe I can to put x-default all the pages of every country and point it to the default language page for areas that are not covered with our current sites. Is this correct? From my internet reading, the x-default on every page is not truly necessary for Google but it will be valid implemented. My current site setup example:
International SEO | | gravymatt-se
https://www.bluewidgets.com Redirects to https://www.bluewidgets.com/us/en (functions as US/Global) Example Countries w/ code Site:- 4 countries/directories US/Global, France, Spain Would the code sample below be correct? https://www.bluewidgets.com/us/en/ (functions as US/Global) US/Global Country Homepage - https://www.bluewidgets.com/us/en/ US/Global Country Product Page(s) This would be for all products - https://www.bluewidgets.com/us/en/whizzer-5001/ http://www.bluewidgets.com/us/en (functions for France) France Country Homepage - https://www.bluewidgets.com/fr/fr/ France Country Product Page(s) This would be for all products- https://www.bluewidgets.com/es/es/whizzer-5001 http://www.bluewidgets.com/us/en (functions as Spain) Spain Country Homepage - https://www.bluewidgets.com/es/es/ Spain Country Product Page(s) This would be for all products - https://www.bluewidgets.com/es/es/whizzer-5001 Thanks for the spot check Gravy0 -
GeoIP Redirects & hreflang
Hello, We believe we've had some issues with hreflang tags not remaining validated due to the implementation of geoIP redirects. Previously, if a user clicked a landing page on Google search that was not targeted for their territory, they would instantly be redirected to a sub path that targets their territory using geoIP redirects. We're planning to remove the initial geoIP redirects and have messaging that prompts the user to either stay on the page they've landed on, or be redirected to page that is right for their territory. However, if a user has selected to be redirected to a sub path that is targeted for their territory, they will have a cookie preference set for the IP location they've selected, and will continue to be redirected to their chosen sub path. My question is, will a crawler follow and trigger the geo preference cookie, which could potentially cause complexities in validating hreflang tags and ranking of content for the right market. Thanks.
International SEO | | SEONOW1230 -
Hreflang Alternate & Pagination
Hi everybody, So I'm setting up hreflang tags on an ecommerce site. The sites are in the USA and Canada. The Canadian site will have fewer products than the American site, meaning that there won't be as many pages in each category as there are on the American site. What is the correct way to handle hreflang tags on these extra category pages? To put this another way, the American site may have a category with 3 pages of products, while the Canadian equivalent only has 2 pages of products. What happens to this extra American category page (example.com/widget-category/page-3) ? Does it get an hreflang tag linking to the first page of the equivalent Canadian category (example.ca/widget-category/)? Does it not get any hreflang tags because it has no true Canadian counterpart? Does it matter at all if it has a canonical tag pointing to the first page in the series anyway (example**.com**/widget-category/)? Thanks, Andrew B.
International SEO | | ABullis0 -
Hreflang for bilingual website in the same region/location
Hi everyone, got a quick question concerning the hreflang tag. I have a website with 2 different language versions targeting to the same region(Reason: The area is bilingual however not everyone speaks the other language fluently) Question:
International SEO | | ennovators
Can I use hreflang in that case like: Many thanks in advance0 -
What is the proper way to setup hreflang tags on my English and Spanish site?
I have a full English website at http://www.example.com and I have a Spanish version of the website at http://spanish.example.com but only about half of the English pages were translated and exist on the Spanish site. Should I just add a sitemap to both sites with hreflang tags that point to the correct version of the page? Is this a proper way to set this up? I was going to repeat this same process for all of the applicable URLs that exist on both versions of the website (English and Spanish). Is it okay to have hreflang="es" or do I need to have a country code attached as well? There are many Spanish speaking countries and I don't know if I need to list them all out. For example hreflang="es-bo" (Bolivia), hreflang="es-cl" (Chile), hreflang="es-co" (Columbia), etc... Sitemap example for English website URL:
International SEO | | peteboyd
<url><loc>http://www.example.com/</loc></url> Sitemap example for Spanish website URL:
<url><loc>http://spanish.example.com/</loc></url> Thanks in advance for your feedback and help!0 -
Multiple hreflang tags
I'm trying to advise on the multi country seo for a site in terms of markup. We've already decided on using sub folders rather than separate sites or subdomains due to an established link profile and good rankings in all countries. The question is in relation to the homepage. Obviously this is the page most likely to rank well in any country (the site is a .com). But can multiple hreflang tags be put on the page to say that the page targets many countries? Or would leaving the hreflang tag off allow it to just rank for all countries? Also do Yahoo and Bing follow hreflang tags? I can't find any info on this anywhere! Thanks very much in advance for any help!
International SEO | | Bdig0 -
Correct Hreflang & Canonical Implementation for Multilingual Site
OK, 2 primary questions for a multilingual site. This specific site has 2 language so I'll use that for the examples. 1 - Self-Referencing Hreflang Tag Necessary? The first is regarding the correct implementation of hreflang, and whether or not I should have a self-referencing hreflang tag. In other words, if I am looking at the source code for http://www.example.com/es/ (our Spanish subfolder), I am uncertain whether the source code should contain the second line below: Obviously the Spanish version should reference the English version, but does it need to reference itself? I have seen both versions implemented, with seemingly good results, but I want to know the best practice if it exists. 2 - Canonical of Current Language or Default Language? The second questions is regarding which canonical to use on the secondary language pages. I am aware of the update to the Google Webmaster Guidelines recently that state not to use canonical, but they say not to do it because everyone was messing it up, not because it shouldn't be done. So, in other words, if I am looking at the source code for http://www.example.com/es/ (our Spanish subfolder), which of the two following canonicals is correct? OR For this question, you can assume that (A) the English version of the site is our default and (B) the content is identical. Thanks guys, feel free to ask any qualifiers you think are relevant.
International SEO | | KaneJamison1