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After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do Wordpress sites outrank SquareSpace?
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I was a big fan of Wordpress. I used it for 10 years. However, because I run a very small business, the constant upkeep needed on WP in the end started to frustrate me in the end, so I moved to SquareSpace.
However, I am beginning to question my decision, as one of my sites is struggling really badly, and I mean badly. The other sites are okay.
So I started asking around, and most people are saying there shouldn't be a difference. A few people have said their Wordpress sites always outranks their SquareSpace sites. Then I read what Rand Fishkin said in the below Twitter thread, now I am even more confused. I am very reluctant to move to Wordpress, its just so much hassle. But at the same time, if a site doesn't get much traffic then it's useless.
https://twitter.com/drew_pickard/status/991659074134556673
https://twitter.com/randfish/status/991974456477278209
Please let me know your thoughts and experience.
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The logic for both platforms is sound.
In our experience WordPress smashes Square space. WordPress is our SEO platform of choice. We also see Magento, just marginally sitting above Shopify for SEO. Shopify does not have https2 at its root etc.
Good luck, they are always tough decisions.
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Hi Alex, Thanks for your response. I agree with you. I know WP has a larger market share, even then, I don't remember the last time I saw SS site rank. However, I have noticed Shopify doesn't seem to be affected by the same curse

I have seen many Shopify sites rank really well, or is that just me! Because I am considering Shopify for another project.
I was weighing up moving to WP, and your response and some other factors from my research and gut instinct have more or sealed the deal for me. I am going to move this site back to WP. However, I will continue to keep some of my sites on SS. A few are not doing too badly.
But the site in question is definitely moving.
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From my experience, Google does tend to like Wordpress websites. I haven't seen a lot of SquareSpace websites in the top 10 of Google, to be honest, and maybe there's a reason for that. Either way, I'm not telling you to go back to Wordpress but if these are your only two options and your website is suffering... there's not much else you can do.
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