Should I buy an expired domain that has already been redirected to some other website? Can I use it or redirect it to my own site if I purchase it?
-
I was going to purchase an expired domain but then I came to know that it has been redirected to some other website. I have two questions:
Can I build a website around this domain if I purchase it? and will the Domain Authority remains the same ?
Can I redirect it to my own site? and will all the Link Juice flow to my site?
-
If the domain has already been redirected somewhere else and if the redirects were accepted by Google, much of the authority for that domain may now have moved to a new location. In modern times the practice of buying domains and 301 redirecting them for extra link juice, is ineffective unless you are operating under very specific circumstances (and even then it's usually considered black-hat)
Nowadays Google often checks to see if the new content and pages are similar to the old ones. If they're not then quite often the redirect doesn't work for SEO purposes
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are there any noob sites that might enlighten me to how everyone earns income here?
I know...very odd beginner question so let me elaborate. I have always worked in the corporate grind. I quit and opened up a couple of small (fairly unsuccessful) businesses since 2007. I enjoyed the SEO parts of building the business but just couldn't get them to stick. (local service businesses) I have fallen into some lead gen business with my old customers and I am trying to build that now. How are the majority of the SEO people earning income here? Are most selling their SEO services to other small businesses? Are most earning ad type income here? (how does that work?) I am quickly being forced back into the corporate grind again and would really prefer to learn and taylor my SEO efforts into staying self employed if possible. Would anyone be able to direct me to sites that might explain how entrepreneurs are earning income around here? A little 'Career Counseling' of sorts? (haha) I sincerely would appreciate some enlightenment. 🙂
Industry News | | MontyTheLab2 -
Multiview - Are they worth or can I do it myself?
Hi, I'm new to the Moz Community here although I have visited this site quite a few times. Recently my company has been contacted by MultiView for a B2B marketing strategy to get our business in front of targeted and potential customers - based on behavior of website visitors - basically behavior based marketing and inbound lead summary. Are you all familiar with what Multiview does? If not, I can explain some more. But, I have a couple questions: Are they actually what they claim to be? Are they a trustworthy company? Is there a way I can do everything they are telling me with the getting particular ads in front of people based on behaviors (similar to AdWords, but this seems more in depth) and detailed info for the visitors to my site (actually see who they are)? I realize this may take more work on my part than having them do it. But, is there a way I can collect this info myself and do all this work myself? Behavior based campaigns and this sort of thing are new to me, as I haven't worked with this before for my company. So, any and all info is appreciated! Thanks!
Industry News | | QFish0 -
Backlink Query. Unranked pages of High Ranking sites.
Hi, So I was just wondering if someone with more knowledge than myself can answer this question for me. I have a site - currently sat on page 2 of google. On-site optimisation is done, however I am struggling to get backlinks that are from highranking pages. I am new to SEO so need a hand. My understanding of backlinks is that the higher the PR of the site that links to your 'money' site, the better that link is, and that these links are very hard to come by. (something that I am finding). Many times I have found sites that have a high rank and offer for a free listing, only for me to fill in details and get listed on a sub-page that has no ranking whatsoever. So my question is, are these kind of links worth the effort? Do they actually have any effect on rankings? And generally would anyone have any tips on the best sites to get links? Thanks
Industry News | | Chstphrjohn0 -
Has anybody used Yext or Universal Business Listings as an automated approach to getting clients into all of the many directories? If so does it work? Or does Google penalize in using these automated services?
I'm trying to figure out if using either Yext or Universal Business Listings is worth it. They have reseller programs for SEO agencies. I just am curious what other SEO folks think of these services as I'm considering using one of them to automate and save time for clients. If you go to Yext.com or universalbusinesslistings.org you can see these. Curious what others say about these. Thanks
Industry News | | SOM240 -
Can't seem to submit my xml sitemap to Baidu, can someone help?
Hello Mozers and SEM's, I'm sure all of you know and understand the importance of uploading your sitemap to search engines. Once search engine in particular is Baidu. For some reason, i can't find a way to submit my link www.mysite.com/sitemap.xml. For Google, Bing, and Yandex it was easy, but Baidu is giving me problems. Don't tell me to "wait until they crawl your site", i have over 1000+ pages of unique content that those other 3 search engines found because of my sitemap; Baidu can't be that slow. Their robots only found 147 pages. 😞 If you take a look at the image attachment, you can see why I'm stuck, i can't read chinese! (and it's an image, so i couldn't translate it). Has anybody had any luck submitting their .xml link into Baidu? Can someone walk me through it? Let me know! Shawn xILP69w
Industry News | | Shawn1240 -
"Links To Your Site" In Webmaster Tools
How often does Google update the "links to your site" data. It seems that it has been static for about a month now even though we have made a lot of changes Does anyone have any idea? If you have made changes to your links (i.e removed links, updated anchor text, etc.), do you have to wait for this information to be updated to measure the impact? Or is that whenever Google crawls those pages/sites and sees changes there is a adjustment. Thanks
Industry News | | inhouseseo0 -
Hello, Actually I have bit of doubt. If I create Google plus business page. Will it helpful or effects for my website ranking?
If I create Google plus business page. Will it helpful or effects for my website ranking?
Industry News | | jaybinary0 -
Sub domains in WMT
Does adding each sub-domain separately in WMT tell the SE that they are separate sites?
Industry News | | AlanMosley
Does the fact that listing only the root domain but seeing data for the sub-domains mean that the SE is seeing them all as the same site? Any thoughts are welcome0