Multiple twitter accounts for Different countries...
-
Ok, so we currently operate in the UK, Australia, Ireland, Spain and France.
Currently we have a different twitter accounts for each Country. This can be difficult to manage as we are going it all from the UK.
I can understand that having separate accounts for foreign language countries is perhaps suitable (we have foreign staff tweeting in their native tongue), but my question is this:
Is it worth just tweeting all English speaking activity from one account. I mean at the end of the day we are one company, and also our activity in other countries won't effect our followers, in fact wouldn't it just make them realise we are a global brand?
What are the advantages and disadvantages of gradually deleting the other accounts and tweeting all English stuff from the one account?
Cheers,
-
The plain old simple fact about deleting twitter accounts is that you will lose followers and potential opportunity to shed some light on your brand and service (no to mention build some pretty solid links to great content). The idea in having foreign twitter accounts is to be able to adequately represent the locals in their own language, destroying the language barrier and bringing everyone a warm fuzzy. So take a good look at your referral sources, conversions from twitter vs the amount of time and energy your staff is taking to manage all these accounts. That equation should spit out a suitable response.
That being said my two companies have 1 twitter account each and employees are able to create their own and tweet as they wish (within reason) we have been able to get followers from most developed countries and tweet entirely in english, with a smattering of foreign words here and there.
in the end your analytics and referral data should be more than enough to answer any questions of effectiveness you might have.
Raven tools (and soon SEOmoz) has some potent Social Tracking / Social Mention features, maybe take a look at those as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best free twitter monitoring tool to monitor who is not following you back
Hello Mozers Could someone recommend a free monitoring tool to keep a handle on who is not following you back on Twitter?
Social Media | | Catherine_Selectaglaze0 -
Sharing images on twitter
Hi, I want to start sharing images on Twitter, because our industry regulator (FCA) suggests it's possible to share more info about complicated financial products (we are a mortgage broker) where you can't get all the detail needed in 140 characters to be 'clear, fair and not misleading'... I have been thinking about putting mortgage info in images to be shared, but the problem I can foresee is if the rate gets withdrawn by the lender, and the image is already out there (hopefully being shared), it's still our responsibility (according to the FCA guidelines anyway), and we'd be misleading people (unintentionally, but still...) ... It's all a bit of a minefield! So... If the image is hosted on our server and we just change the content of the image but not its file name, location etc... it should update, right? BUT is this even possible? As far as I can tell Twitter only lets you upload an image for sharing (so the image is displayed) and doesn't display images you're hosting... If anyone can tell me how to do this I'd be very grateful... If it's not possible, please also let me know 🙂 Thanks! Amelia
Social Media | | CommT0 -
Is it important for SEO that YouTube and Google + be used under the same Google Account?
Hello - I have a client that has their Google Plus and YouTube under separate Google accounts. My thoughts are that it'd be best for SEO and awareness with Google that their active YouTube channel to be under their active Google Plus account. My question is: Is it recommended for SEO that we upload the videos to her prominent Google business account (they only have about 100 subscribers)? If we did this we would delete them from the other account to avoid dup. content. We are in a position where we can make this change easily if it is recommended and good for SEO--which I would think it would be. So we would like to know now if we should make this change before we grow the YouTube channel further, or if we should leave it how it is. Any insight would be very helpful! Thank you!
Social Media | | dirigodev0 -
Language Specific Social Account
We have a managed server company http://www.centerserv.com in 3 languages. The 3 languages are international and not country specific. Should we open 3 different social media account/page for each languages (facebook, twitter, pinterest, linkedin, google+,tumblr)?
Social Media | | groupemedia0 -
Facebook Pages - Best to have one page or multiple pages when a company has multiple locations?
I'm working with a business that has multiple locations (13) in several different states. Is it best practice to have one central FB page for the company and/or separate location pages? It's for a self storage company that does not have one central phone number, so each location would have separate information listed on the page. They do have a central website with different pages for each location. I'd love to hear the communities thoughts on the best way to handle this.
Social Media | | DougHoltOnline0 -
Google plus score changes when you’re logged into your account?
I thought my Google Plus score on my business page had dropped dramatically, only to find out that when you’re logged into your Google account score is lower when you are not logged out, does anybody know why? Thank Alan
Social Media | | whitbycottages0 -
Is Twitter Stealing Our Link Juice?
Something recently clicked in my mind when looking at the way our web developers were linking to our twitter accounts:. They were linking like this: A) https://twitter.com/#!/aczarto Instead of like this: B) https://twitter.com/aczarto
Social Media | | Czarto
(Due to a copy/paste from the address bar). Technically (A) is a link to the homepage of twitter and NOT to the individual twitter account as in **(B) **(The hash tag isn't technically part of the url, and traditionally Google has ignored everything after the hashtag) For me, this raises a few thoughts/comments: Make sure your web team is linking in (B) format and not just copy pasting the url when they visit your company's twitter page. I don't think twitter is doing this on purpose - but if they are - it is EVIL GENIUS! They are stealing lots of links heading into a user's account page and instead sending that link juice to their home page. Does Google-bot follow hash tags? ie: When Google hits the link (A), does it crawl twitter.com/ or does it crawl twitter.com/#!/aczarto? Is this a tactic that can be leveraged by others to try and direct links to other pages? ie: MyWebStore.com/money-page/#show-link-bait that generates shares that actually produce links to the site's money page instead of the intended link-bait. Could this be possibly considered cloaking? Looking forward to people's thoughts...3 -
Social Content Posting - Post to Facebook, Google Plus, Twitter and Linked in at the same time
Hi, Is there any means of posting new content for my companies various social profiles in the one go rather than having to log into each one? This would save a lot of time. Thanks
Social Media | | fdep0