Url with hypen or.co?
-
Given a choice, for your #1 keyword, would you pick a .com with one or two hypens? (chicago-real-estate.com) or a .co with the full name as the url (chicagorealestate.co)?
Is there an accepted best practice regarding hypenated urls and/or decent results regarding the effectiveness of the.co?
Thank you in advance!
-
Hi Joe, this is for sure an awesome question, so many different point of views, the problem I see with .co is this one:
"Sites with country-coded top-level domains (such as .ie) are already associated with a geographic region, in this case Ireland. In this case, you won't be able to specify a geographic location."
Source: http://www.google.com/support/webmasters/bin/answer.py?answer=62399
So if I understand this correctly, and you want to target real estate clients in the Chicago area (which I love and will be there for the U2 concert on July 4th) and over US/worldwide, a .co domain is probably not the way to go here.
There has been a lot of talk about .co (TLD for Colombia), same as .ws, supposedly "WebSite", actually West Samoa, so I would advice to make the obvious, look at your competitors, does anyone has a .co domain and are ranking in Chicago? are any of the top 100 results anything but .com? try different keywords just to check if there are any .co sites ranking in the real estate market.
Hope that helps!
-
Thanks for the feedback. Thats the beauty of SEO. The only way to figure out what is the most effective is to try multiple ways and measure. Then, as soon as you get it and have a conclusion, the rules change...
-
At the risk of getting a bunch of thumbs down, between the choices you have specifically asked, I am going to throw in with the .co.
I think the issue is going to be how you promote the site, where you host it and where you get your links from.
If you host it in the USA and build a solid local link building campaign no one is going to have any trouble figuring out where you should be relevant. least of all the major search engines.
The other concern would be when someone tries to type in your url directly. However, There will be a tendency to automatically add an "m" to the end. But will that be any more of a problem then trying to get people to put a hyphen in the right place?
If people really find your site helpful, they'll just bookmark it in my experience.
-
Trust me when I say that I didn't think of the .co because of the Super Bowl ad. I have heard mixed results on the .co but really haven't seen it in search results but I dont see to many hyphenated urls either. Maybe I will just add a word to the .com?
-
They had an ad in the superbowl, I've heard from 5 different clients about if they should buy the .co after that.
-
This link might help as well...
-
Completely disagree with you Korgo the average user doesn't even know there is a .co TLD that exists.
They have been available for a while, I spend a lot of time online through work and play and have never seen a site using one so not sure why you think they will take off if they haven't already despite virtually ever domain seller pushing them heavily last year.
-
I agree with James and would aim for one hyphen on the .com TLD. I did some unscientific user testing in this area and one hyphen was fine, 2 or more was a turn off for the user.
The same users expected a site to be .co.uk (I'm in the UK) or .com and some were confused by the existence of different TLD's wondering where the .co.uk or .com was and thinking the URL might not work without them.
-
I would pick hypenated over anything but .com. I would nt even use .net - .org is the only one I would consider for a true non-profit organisation.
I have some hyphenated domains for ecommerce websites, and have found no big problem with them personally. Of course go with non-hyphenated .com's if you can!
-
I don't like hyphens, but I don't like foreign domain extensions even more (Columbia!) despite what they say about it meaning "company", no, no. They pulled the same stunt with .me it's not on.
It depends how competitive the niche is and how much you want it. I have a feeling EMD won't be as strong in the coming months for long tail searches like this, but for now I guess it will give you the edge, what I'm trying to say is if you don't like the domain don't go with it, follow what you feel is most logical, as that is probably best for long term SEO success.The EMD benefit is nowhere near the same (in my exp) with hyphenated or foreign domains, don't get me wrong they are a benefit, but a .com, .org or net will always outrank (for now).
So in response to your question, If I was you I would buy them both (so comp. can't steal em' later), make them both blogs and get a nice brand-able domain for your business, use the two blogs as feeders for your business.
-
Thanks for your reply.
-
Thanks! I figured two hyphens wouldn't be a good idea but it's sure tempting.
-
According to the book The Art of SEO, my personal SEO bible, if you're not concerned with type-in-traffic, branding or name recognition, you don't need to worry about this. However to build a successful website long term you need to own the .com address and if you then want to use .co then the .com should redirect to it. According to the book, with the exception of the geeky, most people who use the web still assume that .com is all that's available or these are the domains that are most trustworthy. So don't lose traffic by having another address!
-
Hi Joe,
I wont go after 2 hyphens, usually if the .com is not available i go after a .net.
But in your case, i would go with a .co
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will URLS With Existing 301 Redirects Be as Powerful As New URLS In Serps?
Most products on our site have redirects to them from years of switching platform and merely trying to get a great and optimised URL for SEO purposes. My question is this: If a product URL has alot of redirects (301's), would it be more beneficial to me to create a duplicated version of the product and start fresh with a new URL? I am not on here trying to gain backlinks but my site is tn nursery dot net (proof:)
Intermediate & Advanced SEO | | tammysons
I need some quality help figuring out what to do.
Tammy0 -
How important is the file extension in the URL for images?
I know that descriptive image file names are important for SEO. But how important is it to include .png, .jpg, .gif (or whatever file extension) in the url path? i.e. https://example.com/images/golden-retriever vs. https://example.com/images/golden-retriever.jpg Furthermore, since you can set the filename in the Content-Disposition response header, is there any need to include the descriptive filename in the URL path? Since I'm pulling most of our images from a database, it'd be much simpler to not care about simulating a filename, and just reference an image id in my templates. Example: 1. Browser requests GET /images/123456
Intermediate & Advanced SEO | | dsbud
2. Server responds with image setting both Content-Disposition, and Link (canonical) headers Content-Disposition: inline; filename="golden-retriever"
Link: <https: 123456="" example.com="" images="">; rel="canonical"</https:>1 -
Attack of the dummy urls -- what to do?
It occurs to me that a malicious program could set up thousands of links to dummy pages on a website: www.mysite.com/dynamicpage/dummy123 www.mysite.com/dynamicpage/dummy456 etc.. How is this normally handled? Does a developer have to look at all the parameters to see if they are valid and if not, automatically create a 301 redirect or 404 not found? This requires a table lookup of acceptable url parameters for all new visitors. I was thinking that bad url names would be rare so it would be ok to just stop the program with a message, until I realized someone could intentionally set up links to non existent pages on a site.
Intermediate & Advanced SEO | | friendoffood1 -
Image URL Change Catastrophe
We have a site with over 3mm pages indexed, and an XML sitemap with over 12mm images (312k indexed at peak). Last week our traffic dropped off a cliff. The only major change we made to the site in that time period was adding a DNS record for all of our images that moved them from a SoftLayer Object Storage domain to a subdomain of our site. The old URLs still work, but we changed all the links from across our site to the new subdomain. The big mistake we made was that we didn't update our XML sitemap to the new URLs until almost a week after the switch (totally forgot that they were served from a process with a different config file). We believe this was the cause of the issue because: The pages that dropped in traffic were the ones where the images moved, while other pages stayed more or less the same. We have some sections of our property where the images are, and have always been, hosted by Amazon and their rankings didn't crater. Same with pages that do not have images in the XML sitemap (like list pages). There wasn't a change in geographic breakdown of our traffic, which we looked at because the timing was around the same time as Pigeon. There were no warnings or messages in Webmaster Tools, to indicate a manual action around something unrelated. The number of images indexed in our sitemap according Webmaster Tools dropped from 312k to 10k over the past week. The gap between the change and the drop was 5 days. It takes Google >10 to crawl our entire site, so the timing seems plausible. Of course, it could be something totally unrelated and just coincidence, but we can't come up with any other plausible theory that makes sense given the timing and pages affected. The XML sitemap was updated last Thursday, and we resubmitted it to Google, but still no real change. Anyone had a similar experience? Any way to expedite the climb back to normal traffic levels? Screen%20Shot%202014-07-29%20at%203.38.34%20PM.png
Intermediate & Advanced SEO | | wantering0 -
Changing your URL? Impact on rankings?
I have been thinking about changing our webadres for quite a while but I'm too afraid of the impact on my SERP. I understand I would need to use the Google Change of Address tool & 301 redirects. Am I missing something? What is your experience with changing the URL of a website? How has this impacted your SERP? In the past I heard someone say it will damage the linkjuice by 20%. Is that accurate? If you change the URL, is there a blank period of where your old site nor your new site are indexed? Or does Google handle this transition well?
Intermediate & Advanced SEO | | wellnesswooz0 -
Google tagged URL an overly-dynamic URL?
I'm reviewing my campaign, and spotted the overly-dynamic URL box showing a few links. Reviewing it, they are my Google Tagged URLs (utm_source, utm_medium_utm_campaign etc) I've turned some internal links to Google Tagged URLs but should these cause concern?
Intermediate & Advanced SEO | | Bio-RadAbs0 -
Blog URL Canonical
Hi Guy's, I would like to know your thoughts on the following set-up for blog canonical. Option 1 domain.com/blog = <link rel="canonical" href="domin.com/blog"> domain.com/blog-category/general = <link rel="canonical" href="domain.com/blog"> domain.com/blog-article/how-to-set-canonical = no canonical option 2 domain.com/blog = <link rel="canonical" href="domin.com blog"="">(as option 1)</link rel="canonical" href="domin.com> domain.com/blog-category/general = <link rel="canonical" href="domain.com blog-category="" general"="">(this time has the canonical of the category)</link rel="canonical" href="domain.com> domain.com/blog-article/how-to-set-canonical = <link rel="canonical" href="domain.com blog-article="" how-to-set-canonical"="">(this time has the canonical of the article full URL)</link rel="canonical" href="domain.com> Just not sure which is the best option, or even if it is any of the above! Thanks Dan
Intermediate & Advanced SEO | | Dan1e10 -
Is My Competitor Beating Me With A Better URL Structure?
A competitor is consistently beating my website on non-competitive, long tail keywords. His DA is 32 compared to my 46. His average PA is 23 to my 28. His average On Page Optimization Grade is a C compared to my A. His page speed score using YSlow is a 71 compared to my 78. The only thing I can think of at this point is that he has a better URL structure. We both have the keyword in the URL, but his structure goes like this (keyword: apw wyott parts): www.competitor.com/apw-wyott/parts While mine goes like this (I had nothing to do with this site's architecture; this is what I'm stuck with for the time being): http://www.etundra.com/APW_Wyott_Parts-C347.html It should be noted that the last word in these keywords is always the same - "parts." These keywords are for parts by different manufacturers so they follow a consistent pattern: [manufacturer-name] followed by "parts." Also, the "C347" on the end of my URL is the category number given to this particular category of products in our database. Are his URLs beating me or should I continue to look for other factors? If so, what other factors should I consider?
Intermediate & Advanced SEO | | eTundra0