Welcome to the Q&A Forum

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Has your site been hacked?

I checked my google analytics stats under network - hostname and found another website showing up for some of the traffic.

When i looked at that site's code it started with

I used to use the Page Grader tools to support the old philosophy of one page - one keyword.

With more focus now being given to a portfolio of keywords around a topic area - what would be a good approach to using the page grader tool? Obviously getting A's and B's is impossible for multiple keywords.

The only way i've seen suggested in moz tools to help with keyword portfolios is to use labels in the ranking measurement and then find averages of the results. Are there other strategies that I can try?

I'd say that SEO skills allow you the segment the customer base more effectively, by understanding different customer groups, what keywords they use, and how they interact with your content.

A social media campaign needs to be targeted at a particular customer segment. The deeper your understanding of that segment and their information/entertainment needs, the more effective the social media campaign will be.

Hi,

I'm advising an online news site site that has been completely offline for almost 6 months, and is now looking to start back up again. The site seems to be completely gone from google's cache.

This might mean moving to new hosting, but with the same URL.

The archive has about 7000 original articles. Most of these are date specific news, although there are some longer investigative pieces that are more timeless.

Is there any difference (from an SEO/digital marketing perspective) between putting the whole archive online at once, or gradually republishing the old articles?

Is there anything I should be aware of, when restarting a website of this size?

Thanks  - Chris

Thanks - great answers.

Beyond the technical considerations, is there an SEO benefit to having a larger site with more content, especially if the content is keyword-rich?

Again, I'm not looking for this additional content to rank in search results (students who want it can navigate from the home page themselves) but does the additional content help the overall domain credibility/authority?

I manage the website for a school and we are planning to put our academic policies/student handbook online. I’m curious if there is any SEO value to including this content in our main website?

This isn’t stuff that anyone is going to link to externally (student orientation procedures, how to enroll/drop credits, academic warning policies etc) and there would be limited internal linking as well (someone looking for course information doesn’t want to see this type of stuff).

I’m not interested in SERPs for this content, but I’m wondering if the additional content could help the site’s SEO overall? It is naturally rich with ‘academic’ keywords and the only websites that use this type of content are universities.

On a similar note, I need to put up student profiles for potential employers to view. Like the policies, this is not priority content for someone visiting our website, but it is still keyword-rich content, which would add to the overall 'size' of the site.

Should this stuff go in a folder, a subdomain, or in a different location altogether?

Hi,

I'm creating a bunch of product pages for courses for a university and I'm concerned about duplicate content penalties.

While the page names are different and some of the test is different, much of the text is the same between pairs of pages. I.e. a BA and an MA in a particular subject (say 'hairdressing' will have the same subject descriptions, school introduction paragraph, industry overview paragraph etc.

1. Is this a problem? In a site with 100 pages, if sets of 2 pages have about 50% identical content...

2. If it is a problem, is there anything I can do, other than rewrite the text?

3. From a search perspective, would both pages show up in search results in searches related to 'hairdressing courses' 'study hairdressing' etc?

Thanks!

I've just added the facebook plugin for my wordpress blog. I've activated the like buttons on each post and I share the posts on facebook - so when someone likes it on facebook, it reflects on the blog post.

In my blog sidebar I've added the Like widget. I can either put the URL for it as my blog root domain (not many likes yet) or my facebook page (lots of likes, so more impressive)

I've been hearing about Likes etc counting towards SEO, so I'm wondering if anyone can tell me whether developing Likes for my blog root domain will have any significant benefit over the Likes I am getting for the individual posts?