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I am also having this issue and have been since yesterday.

Hi. If you are purely creating useful content then it is likely that content pages will have a high bounce rate because visitors will arrive, consume your content and then leave. You need to give a clear call to action for them to do something else on the site.

Google ads is good for determining popularity, as it is Ubersuggest (but you only get 3 searches on the free version). I would have thought if the therapy is online then the state you are in is irrelevant and not something people would include in their searches.

I am also having this issue and have been since yesterday.