Questions created by AndyKubrin
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How do you report SEO audit findings?
Hello, Mozzers! I'm curious to know how you report SEO audit findings. Do you use a spreadsheet? A presentation? A formal report? Or maybe something else. If you have a favourite audit template, I'd love to see it. A second question: what things do you report in an audit? I currently report crawl findings, authority and trust, link profiles, and competitive analysis. I also investigate a site's security—that's not usually part of an audit, but site owners need to know about it. What do you report to your audit customers? Thanks for sharing your auditing wisdom!
Intermediate & Advanced SEO | | AndyKubrin0 -
What do you tell customers about outbound links?
Do you report outbound link profiles in an SEO audit? If so, what tools do you use to get outbound links? Moz doesn't seem to include this info in its crawl. What do you tell customers about the SEO value of outbound links? Thanks in advance for your SEO wisdom!
Intermediate & Advanced SEO | | AndyKubrin0 -
Duplicate content question
Hey Mozzers! I received a duplicate content notice from my Cycle7 Communications campaign today. I understand the concept of duplicate content, but none of the suggested fixes quite seems to fit. I have four pages with HubSpot forms embedded in them. (Only two of these pages have showed up so far in my campaign.) Each page contains a title (Content Marketing Consultation, Copywriting Consultation, etc), plus an embedded HubSpot form. The forms are all outwardly identical, but I use a separate form for each service that I offer. I’m not sure how to respond to this crawl issue: Using a 301 redirect doesn’t seem right, because each page/form combo is independent and serves a separate purpose. Using a rel=canonical link doesn’t seem right for the same reason that a 301 redirect doesn’t seem right. Using the Google Search Console URL Parameters tool is clearly contraindicated by Google’s documentation (I don’t have enough pages on my site). Is a meta robots noindex the best way to deal with duplicate content in this case? Thanks in advance for your help. AK
Technical SEO | | AndyKubrin0 -
Robots.txt allows wp-admin/admin-ajax.php
Hello, Mozzers!
Technical SEO | | AndyKubrin
I noticed something peculiar in the robots.txt used by one of my clients: Allow: /wp-admin/admin-ajax.php What would be the purpose of allowing a search engine to crawl this file?
Is it OK? Should I do something about it?
Everything else on /wp-admin/ is disallowed.
Thanks in advance for your help.
-AK:2 -
Best way to find keyword volume data for lists
Hi Mozzers! I have a workflow question. I like to browse for keywords by hitting the SERPs and getting Related Keywords, People Also Search For, and Long-Tail Variants using various tools. I then scoop up these entries and paste them into a spreadsheet. The next step would be to find search volume data. Does Moz Explorer offer a good way to find this data for lists of keywords? I see how to get this info for one keyword at a time, but I'm interested in getting KW volume for a list, either by pasting KWs into a field or uploading a spreadsheet. I recall using the Google Keyword Planner once for this purpose, but I wonder if Moz also offers a way. I am a Moz Pro user. Thanks in advance for your advice. AK
Getting Started | | AndyKubrin0 -
How do I do keyword research when search volume is unknown
Hi Mozzers! I do a lot of work in niche areas, and one issue I often confront in keyword research is unknown search volume. That is, I'll be doing keyword research in Keyword Explorer or Gooogle Search Console, and for the most relevant keywords, I find either very low search volumes, null search volumes, or "Data not available." How do I make good keyword planning decisions when I can't find good data for search volume? Thanks for sharing your thoughts. Andy
Keyword Research | | AndyKubrin0 -
Google confused by trailing slash
My client has a page with the URL https://www.corptexsystems.ca/training/. Google won't index this page because it has detected a canonical at https://www.corptexsystems.ca/training (without the trailing slash). I can't find https://www.corptexsystems.ca/training without the trailing slash anywhere in our site. All the other page URLs end with the slash. How do I sort this out and convince Google that https://www.corptexsystems.ca/training/ is the version to index? Thanks in advance for your help, SEO masters! -AK
Technical SEO | | AndyKubrin0 -
What's a good way to get started with competitive research?
Hi all, SEO noob here. I'm doing an audit for a firm that makes specialized accounting software. It's a relatively new firm, with a barebones website. My client has identified three direct business competitors. In addition, I see indirect competitors (such as product reviews) on the SERP for a relevant keyword phrase. I want to provide actionable advice for my client. What information should I present? I'd like to help my client understand: Why my client's competitors are outperforming them on the SERPs What my client needs to do to overtake their competitors What information should I present to my client? Thanks, all.
Competitive Research | | AndyKubrin0 -
Question about link report
Hey all, SEO noob here, back with another question. I downloaded a link report, and I don't understand the columns Links to Page, Outbound Domains from Page, and Outbound Links from Page. Is Links to Page the number of links from the source page to the target page? Is Outbound Domains from Page the number of domains linked to by the source page? Is Outbound Links from Page the number of outbound links to any domain or page from the source page? Thanks in advance! AK
Link Explorer | | AndyKubrin0 -
Is ranking power mainly a matter of links?
Hey all. SEO noob here, trying to check my understanding. In competitive analysis, is ranking power at the domain level really all about DA? And is DA basically a count of unique inbound follow links, modulated by the authority of the referring source and spam scores? In other words, is ranking power basically a function of DA and PA? I realize on-page and technical factors can also play a role, but authority seems to be key. Thanks for sharing your thoughts.
Link Building | | AndyKubrin0 -
Why does the moz bar link count differ from the moz link analysis page
Hi all, Why does the Moz Bar show a different link count from the Moz link analysis page? For example, when I check the SERP below, for the first result, the bar shows 936 page links from 4 RDs. But when I check out the link analysis page, it tells me there are just 141 page links from 4 RDs. What gives? For the second entry, the bar shows 6 page links from 0 RDs. Not sure how that's possible. Can anyone explain these things. Thanks! Andy Reviewed SERP: https://www.google.com/search?source=hp&ei=hhRVW5yyH5C60PEP-_-isAw&q=mountain+bike+trails+near+me&oq=mountain+bike+trails+near+me&gs_l=psy-ab.3..0l7j0i22i30k1l3.645.4654.0.5322.28.19.0.8.8.0.243.2920.3j11j5.19.0....0...1c.1.64.psy-ab..2.26.2961...0i131k1.0.C4lAxLkGgH0
Getting Started | | AndyKubrin0