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Hi everyone.  For some strange reason, the "Export" option is no longer appearing in my SERP Control panel when trying to export results from the SERP Overlay.  It worked fine before SEOMoz changed over to Moz, but now the option is no longer available.  Is there something I can do to restore this feature?

I cant stress enough how EGOL has hit the nail right on the head.   You'll commonly find that most, if not about 99% of sites selling  a particular product almost always use the stock product description provided by the manufacturer.  One of the tests that I do is just take a snippet of the stock product description and paste that into Google to get a head count on just how many sites are using stock product descriptions.  This is also a good indicator on which of my competitors are paying for SEO, and if they are, what kind of in-house of firm im up against.

Creating unique product descriptions not only makes your products one of the few with a UNIQUE description, it also stands out in SE's, and almost always from what i've seen helps that particular products rankings as well, not to mention it helps increase conversions.  I know that its VERY VERY VERY time consuming, but one of the things that I like to do that i've found simplifies the process is to just record yourself describing the product, and then transcribing the recording.

EGOL,

Are you doing this on a CMS like Magento or Open Cart, or something else? I'd definitely be interested in trying to implement something like this on Magento.

Raul,

If you wouldnt mind, could you shed a bit more detail as to what you meant by the following question:

"I have heard so many things about content on e-commerce sites that I'm at a point where I have no idea what to believe  people tell me do a blog"

As a fellow ecommerce store owner, I can definitely relate to your unique situation.  Content for ecommerce sites can sometimes be a bit different than other non-ecommerce sites, and things can definitely get very confusing.  As EGOL mentioned, you have to have the mentality that your going to make your site the best damn site on the planet.  Unfortunately, sometimes that can be EXTREMELY difficult to do, but EXTREMELY simple to say (especially when a person doesnt work in the ecommerce field).  Where exactly are you looking to get your content? Product Pages or Category Pages? Some content on category pages can be very helpful for UX depending on the brand, and if there is anything to say that wont distract your customers.  Product Pages are the pages where your going to have more flexibility as far as content is concerned.

In regards to the blog, you dont have to blog 10x per week, and there are plenty of websites out there that are geared towards helping people who have absolutely no clue about blogging.  Here are a couple links that should help you out:

1. Darren Rowse - 31 Days To Build A better Blog : [http://www.problogger.net/31dbbb-workbook/

2. ](http://www.problogger.net/31dbbb-workbook/)http://skyrocketseo.co.uk/blogging-for-your-business-guide/ (This was written by forum member James Agate, a very generous contributor here)

There is more out there, but that should be plenty to get you started.

Hope that helps

Hi everyone!

Hopefully everyone had a great weekend.  I'm having trouble finding a specific blog post (from the SEOMoz blog), that was pertaining to content writing.  I think (but could be wrong), that it was written by Rand, but I'm having the most difficult time finding it.  The overall theme of the post was about Writing/Blogging about topics OUTSIDE of whatever your niche is.  I didnt bookmark the thread (doh!), but the theme of it was to basically not just write about stuff pertaining to your niche on your blog. but to write about other topics as well (I.E if I have a site about blue widgets, not only writing about blue widgets).  Is there anyone that is familiar with the post that I am referring to that could possibly point me in the right direction?

Thanks a ton

Great answer Tom! Thanks for adding something of value!

Greetings everyone! Its my first post, and I had a question in regards to content curation & newsjacking.  I tried to dig around the forum a bit prior to posting this, but havent really found much that covered this topic specifically, but I was wondering if there is anyone here who currently does this, and if so, are there any tips that you'd be willing to share with someone who's just getting into it?

Thanks