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Hey Oleg,

Thanks, I'll include this idea in the discussion!

Hey Thomas,

They are reverting to a longer domain name that they had used in the past. Its a sort of rebranding effort. They want to move traffic from the short, intermediate domain back to the original, long domain; the wrinkle being that the long domain is currently 301'd to the short one, and the opposite needs to be true after the changeover.

We have a client who has had the following domain setup for some time:

longdomain.com 301 -> shortdomain.com

Now, they would like to go back to the original longdomain.com, and will have the following setup:

shortdomain.com 301 -> longdomain.com

Obviously, I'm concerned about redirect loops cached in the browser. I plan to have the 301's from longdomain.com changed over to 302's for two weeks ahead of the change, so that hopefully when the change happens, browsers and search engines are more ready to respond. I also plan to establish rel=canonical on the longdomain.com pages after the switch.

Is there anything else you'd recommend to help with the changeover? Should we plan for an intermediary period were both domains are serving the content, so that the redirects can be purged, before being re-established the other direction?

Thanks in advance.