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Local Business: Chiropractic Services & Massage Services - HOW TO BRANDposted in Reviews and Ratings
Hello!
I have a client who has a chiropractic business and has started offering massage services. Client has registered a DBA For the massage component of the business. Client doesn't want to cross contaminate reviews and doesn't know whether or not he should brand the two businesses in one name or separately.
Currently client has inconsistent business listings for the business and is unsure of the proper way to brand and optimize for local search. Example would be:
- Chiropractic AAAA
- Dr. John B - Chiropractic AAAA
- Massage BODI
- Chiropractic AAAA & Massage BODI
- Background info:
- Main business is one entity and second is registered as DBA.
- Right now, Chiropractor is a sole practitioner. in the past has had other chiropractors working in the office.
- Has only 1 website promoting both services
- Both operate out of the same location.
What is the best way to optimize for local search for both services and what is the best way to brand without cross contaminating reviews online. If recommendation is to target local search separately for the services, should the client has 2 websites since these services target 2 different industries.
Your feedback is greatly appreciated.