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I usually go about that Working on projects a little each Day. And then build up days like that.. Like one hour building links, one hour writing contenter and then one hour coding - or something like that

In genesis framework you edit the footer in functions.php

You could Google something like "Studiopress footer code snippet" or check at studiopress.com in the menu under Ressources > Code Snippets.

[Update]

Finally at a real computer

Snippets are here: http://my.studiopress.com/snippets/footer/#custom-footer

Hope this solves your problem!