Questions created by bwfc77
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Duplicate Content via a product feed & data
We have uniquely created all of our product content on our website (Titles, product descriptions, images etc). However, we are also a manufacturer of these products and supply to a number of trade customers. These customers often wish to setup their own websites to re-sell these products. In the past we have quite happily given this content in order to assist our customers sell on their sites. Generally we give them a 'data dump' of our web data and images, but reading about duplicate content this will lead to the search engines seeing lots of identical content on these customer sites. Whilst we wish to support our customers we do not want to harm our (and their) site by issuing lots of duplicate content around the web. Is there a way we can help them with the data without penalizing ourselves? The other issue is that we also take this data feed and use it to sell on both Amazon & Googlebase. Will using this identical data also rank as duplicate content as a quick search does show both our website and amazon product page? When creating Amazon listing do these need to vary from the standard website descriptions? Thanks
Technical SEO | | bwfc770 -
Re-designed website... how to increase organic traffic?
We re-developed our website (adboards(dot)com) around 6 months ago. This has in turn led to a downturn in sales/visits. We have managed to get visits/sales increasing steadily but not to the level of the previous site. Even though we believe the new site is (seems) much more friendly both for SEO and potential customers. We currently run a PPC campaign which seems to bring in steady sales, the problem seems to be our organic traffic and getting our keywords ranked higher. We have tried various methods for increasing our organic traffic including:- Keyword Analysis for our landing pages Backlinking: From various directories and industry related sites Googlebase submission Blog relating to industry news & products Any advise on which area we should be focusing on or any obvious errors you can see on the site would be greatly appreciated.
Conversion Rate Optimization | | bwfc770 -
Page Title or Search Friendly Urls?
We are currently auditing our website as part of our SEO strategy. One item which hascome up is the importance of search friendly urls against the search engine friendly page titles. Do url's or page titles carry more relevance than the other in search engines? Obviously the ideal would be to have both to maximise search impact but do either carry more importance. Thanks
Web Design | | bwfc770