In 2003 David started Sydney Search Results Pty Ltd, an online Internet Marketing company that provides client based SEO services. In 2009, he founded Online Reputation Management Sydney, the first dedicated online reputation management company in Australia. Since then the company has become a market leader, innovator and sought after commentator for reputation management issues and has appeared on national television and radio, and in the national print media discussing ways for companies and individuals to manage their reputations successfully. David is the founder of My Reputation Repair, expanding his technical knowledge and expertise into the Online Reputation Management field.