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Hi,

What you are referring to is orphaned pages. These types of pages offer no SEO value as search engines can't find them. So my advice to you would be, if you want these pages to rank and can't add the link to the main navigation then add the link to the html and xml sitemap and if possible within body copy of your website (search engines should still find your pages). If you are building these pages just for Adwords and other advertising and you don't want search engines to find them then use noindex meta tags on each of the pages - https://support.google.com/webmasters/answer/93710?hl=en

Good luck,
Davinia

Refreshing your sitemap wouldn't help SEO unless you had a sitemap that was incorrect or didn't have one at all. If you have a website that adds new pages often, like an eCommerce site, then you should use a dynamic XML sitemap (not a static xml sitemap). This will ensure that as your website changes the search engines are able to find the new pages.

It's also good that once you have upload your sitemap (via Google Webmaster Tools) that you monitor it for a while to ensure that all of your pages are being indexed and that there are no issues with how your website has been constructed.

Good luck,
Davinia

Hi Pete,

I may have misunderstood your question but it sounds like you are trying to use the tool for an incorrect purpose. Followerwonk is a tool for you to analyses your followers rather than see your mentions.

Also, when you add your organizations name are you adding the @ symbol first? Just put in your exact twitter handle. This will allow you to access your information.

Hope that helps a little,
Davinia

Hi Marc,

This might also be of use - 'Check my links' extension for Chrome (https://chrome.google.com/webstore/detail/check-my-links/ojkcdipcgfaekbeaelaapakgnjflfglf).

Once you have located the page you can use this tool to pin-point where on the page the broken link is.

Thanks,Davinia

Hi Roger,

I’m a believer in quality over quantity, so having a website indexed for a relevant search query is important.

You could deindex this image, or you could use this as an opportunity to ‘fix’ the current placement and increase your visibility on search engine result pages to those specifically looking for a magician in Cornwall and those looking for event ideas in Cornwall.

I’d recommend changing your image name from “map-of-cornwall.jpg” to something more in line with what you do e.g. “magician-in-cornwall.jpg” and also change your alt tag from “Map of Cornwall” to “Magician hire in Cornwall” – or something similar. You could also add a call-to-action link for “Booking events in Cornwall” and don’t forget to update the heading of the map image as well. This will help search engines to better understand your websites relationship with Cornwall.

If you want to deindex you can use the robots.txt file (just add to the one you already have http://www.rogerlapin.co.uk/robots.txt) – Here is Googles instructions on how to remove images from Google image search https://support.google.com/webmasters/answer/35308?hl=en

Good luck,
Davinia

In additional to Federico's comments....

You might like to review the Moz guide for SEO 101 and double check that you have implemented everything correctly.

Then I'd start on the keyword targets as there doesn't appear to be a clear keyword theme and the ones you are using won't do much good as they appear spammy. Here is an example:

• In my opinion title tags aren't crafted to best practice. This page (http://www.wallybuysell.com/buying_a_property.php) has a title tag of "Edmonton Homes for Sale |Homes for sale | houses for sale | Edmonton". This page is not about 'homes for sale' nor 'houses for sale', it's about the purchasing process. Your branding at the end misses the opportunity to give context. A better title tag would be "Home Purchasing Process for House Buyers - Edmonton Property".

I would also suggest getting Google Webmaster Tools. It will help you to investigate any indexing issue your site might have that could be affecting rankings.

Good luck.
Davinia

Hi Jeff,

I had the same issue with a client last year. In a nut shell a soft 404 error is when the page looks like a regular 404 error web page but the http response header returns 200 OK. So search engines think that the page is okay (a regular webpage) but there is no content on that page etc.

Your webteam will need to identify how they are producing the soft 404 error pages (with 200OK header responses) and change that set-up in the CMS. Or, if these are old pages that are no longer required and are no longer driving traffic then archive/delete them.

Good luck,
Davinia

Hi Chad,

A domain with 'roofing' in it could be confusing if the business offers additional services, however is not the end of the world if your search engine result page snippets clearly outline what services are provided (i.e. title tag and meta description).

In an ideal world you would never change URLs, especially not the root domain as you can lose SEO goodness of that page. But if you need to then be sure to use a permanent 301 redirect from the old URL to the new one and make the links from relative pages (e.g. use a 301 redirect from www.LancasterPaRoofing.com/waterblastering and point to www.spicherhomeimprovements.com/waterblastering). You will also need to inform Google of the new domain via Google Webmaster Tools. And, you should manually go and update URLs on external websites. You will need to keep the old website live for at least 6 months.

Good luck,
Davinia