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I have a new client on a small budget with a local yoga studio. There's been no SEO work on this site so far, so, after the basics, I plan to work through the items on this list: https://moz.com/blog/top-20-local-search-ranking-factors-an-illustrated-guide I'm a new Moz Pro user and am looking for advice on how to use Moz Pro tools with my client to review progress over time...a simple checklist of reports/metrics to share and track, and to use in weekly status reports. Or, in other words, how can I configure and use Moz Pro tools for basic progress tracking? This is not a sophisticated, SEO-savvy client, so I want to keep things very simple. Thanks for any ideas or pointers. Dave