We have done similar in the past but rather than repeating the URL you could use /turtle-to-buy which is similar and as Google is now using similar terms that may be more positive in the long term.  We see great success by mixing it a bit with associated terms.

I am enjoying every second.  Some would call me sad!!

Thanks, well maybe the fact that we have two different styles on the page one generated and one in the template should be addressed one with id= and one without.

Of course you are right on Title  but we do have

It's a good ten years since I coded anything and I am just getting into the nitty gritty of things to get our site performing as it should.  It won't take long before I am flying again!

There are three questions here.

1/ Does it matter in which order you list the meta tags.? Title , Description etc.

2/ Should these be bang at the top of the head section or is it irrelevant as long as they are there?

Finally our generated site is written so that the output is in the following form:-

Would it be better to suppress the id= tag or move it to the end.

I have gut feel that this is detremental when it comes to some search engines but have not done any analysis.