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Where do I put the rel=canonical when the search.cfm (using URL re-write) page is the one and only page, just using url parameters to control sort, filter, view, etc. Do I just put the rel=canonical at the top of the search.cfm page?  The duplicate content issues I am getting are: https://www.domain.com/tx/austin/ https://www.domain.com/tx/austin/?d=25&h=&s=r&t=&v=l&a= Just want to be clear since Moz Pro is picking up both URL's but it's only really one file, search.cfm Thanks in advance for your help.

Wondered the best URL structure, to include a major keyword phrase.  Our clients' case is that their domain name is not the main keyword.  So should we include the keyword phrase in the URL structure to list all their office locations: A - www.website.com/anxiety-treatment/denver/1001
or
B - www.website.com/denver/1001 Would this be considered keyword stuffing?  We'd like "A" above to rank for keyword phrases related to "anxiety treatment denver", etc.

What is the best URL structure for a domain to start adding a main directory for educational articles under? We want to find the best URL structure to keep articles under as a main, then category, then subcategory: For example, if my client is going after TWO SPECIFIC KEYWORD PHRASES as their primary (let's say they are KIDNEY DIALYSIS and CKD DIALYSIS, should they start building up their article library (for educational purposes as well as ranking/SEO), should they list it under which structure for the best SEO ranking opportunities: domain.com/KIDNEY-DIALYSIS/article1, article2, article3 domain.com/CKD-DIALYSIS/article1, article2, article3 domain.com/ARTICLES/article1, article2, article3 Both KIDNEY DIALYSIS and CKD DIALYSIS are critical phrases for them.  Is it a waste of URL space to just have a home of domain.com/ARTICLES then build off that URL structure like: domain.com/articles/kidney-dialysis domain.com/articles/ckd-dialysis Thoughts? Ideas? Thank you!

We ran a ScreamingFrog report of one of our websites and found that there are thousands of instances of a single page with a different URL parameter, for example: purchase.cfm?id=1234
purchase.cfm?id=1235
purchase.cfm?id=1236
purchase.cfm?id=1237 and we do not need purchase.cfm to be indexed for any reason as there is practically no content on that page to begin with, but it's just part of the purchase steps in our website. What is the best way to deal with this for Google & SEO?  Should we do a Meta NoIndex of this purchase.cfm page? Thank you.

Our client has medical centers all over the US and we rank really well for the term "DIALYSIS CENTER" as well as all the major markets "DIALYSIS CENTER LOS ANGELES", etc. We need to add in a Second Keyword Phrase of "CKD CENTER" (which is an alternate term for the same medical center). Should we change all the TITLE, H1, etc that we have done to a COMBINED term of "CKD DIALYSIS CENTER" or "DIALYSIS CKD CENTER" and all the local market variations?  We can't create 2 pages for one business in the directory, but we're not sure the right way to make sure that the pages are now targeted for 2 terms. Thanks in advance for any help & advice!!!!

I would like to see if there is a way to add conditional logic to the robots.txt file so that when we push from DEV to PRODUCTION and the robots.txt file is pushed, we don't have to remember to NOT push the robots.txt file OR edit it when it goes live. My specific situation is this: I have www.website.com, dev.website.com and new.website.com and somehow google has indexed the DEV.website.com and NEW.website.com and I'd like these to be removed from google's index as they are causing duplicate content. Should I: a) add 2 new GWT entries for DEV.website.com and NEW.website.com and VERIFY ownership - if I do this, then when the files are pushed to LIVE won't the files contain the VERIFY META CODE for the DEV version even though it's now LIVE? (hope that makes sense) b) write a robots.txt file that specifies "DISALLOW: DEV.website.com/" is that possible? I have only seen examples of DISALLOW with a "/" in the beginning... Hope this makes sense, can really use the help!  I'm on a Windows Server 2008 box running ColdFusion websites.