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I think it really depends on your preference, time, budget, goals, and product. Personally, I would build the landing page inside of my current web page. If you feel this product is going to be the company's main focus then I would consider doing a separate landing page, but the benefits of having everything on one domain outweigh a landing page in almost every aspect.

The benefit to having the product on its own domain is that your site can be 100% tailored toward that specific product and it might convert better. That being said, you also have to manage another website and build a new community. This is going to take some resources to accomplish.

I tend to look at websites that are building a ton of landing pages internally and are killing it. Hubspot is a great example. Although they don't have physical products, they have a ton of different landing pages.internally that help with their overall SEO and converts. Take a look at unbounce.com and leadpages.net for more info. Good luck

You gotta love how Moz loves to educate. Thank you for that. I am only getting stronger and stronger!

Carlos, I agree with the others. If you are trying to get results today, then I would run a PPC campaign. If you can't afford PPC hen I would try to rank for some long tail keywords that have some traffic. Go for the low hanging fruit and as you build your website up you can rank for more competitive keywords later. Depending on your niche, I would also consider social ads. Hope this helps. One month to rank for most keywords isn't realistic but if you are consistently doing it right, you should see some traction sooner in a few months unless its ultra competitive. So go through the back door and look at some long tail keywords.

Hi Patrick,

Thanks for the look and advice. I will try to make the site look less spammy and let you know how it goes.

Thanks.

Errick