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Hi Moz community,

My questions is related to the international SEO, esepecially sitelinks. The problem is that the users from US see in the search results the sitelinks which comes from different countries, e.g. users from US see the sitelinks from Australia or the sitelinks from our international website, which has obviously no specification.

I must say, that we've done everything to be in accordance with Google interantional SEO recommendations, hraflang & lang attributes, properly set location in GSC. All of these were tripplechecked.

I also need to say, that it happens only to the websites that include content written in English nad French. All other branches show proper sitelinks. It think Google can't properly locate the content, if the language is the same regardless country. Previously it could be solved with disavow tool, but today's I don't know about any manual action that could deal with the issue.

I also noticed that some other pages are affected with the same issue.  To better understand the issue, please see the image link. The image shows the results from US. Despite the location, it shows sitelinks form UK or International website.

Do you have similar experience? I will be thankful for any help.

1NNtJ

When someone searches for our brand in US, instead of only US links, users are served with canadian or iranian sitelinks. Despite we have properly implemented xml sitemaps with hreflangs, even we have implemented lang attribute in the head section of source code for every country. I'd be thankful for any advice.

Hi,

we have a domain that is aimed to cover LatAm region. Currently, the homepage contains country selector for ~20 countries. 95% of them hold content in Spanish. We have only homepages for each regions as separate subfolders, i.e.
www.maindomain.com/co
www.maindomain.com/cl
www.maindomain.com/br
etc.

but once the user clicks on menu item he is taken back to main domain subpages, i.e. www.maindomain.com/comprar

My struggle is to decide whether it is better to:

A) copy all content for each subfolder, which will create huge amount of duplicates (there are no resources to create unique content and it is even impossible taking into account nature of the product - mostly tech.specs, etc.) and implement hreflang sitemaps and configure GWT to target each country with its own Spanish content (the same for each country)

OR

B) remove all local subfolders and keep only main domain in Spanish that will serve all countries within the region. With this option, we will get rid of duplicates but also lose option to geotarget.

So, my questions is which option will do less harm, or if there is any other approach that comes to your minds.

I consulted with two agencies but still haven't got clear answer.

Thanks a lot for your help!