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After exporting Top pages list in Moz Pro, I noticed lots of pages with high PA (page authority) are actually random images (.png & .jpg) and documents (.pdf).

Question 1: Should I make a redirect 301 from an image/document to the actual webpage? If not, what should I do to keep the ranking, but point the URL to the correct place?

In addition, lots of highly ranking URLs are actually outdated. They are coming from the old website. I switched to the new one more than a year ago.

Question 2: If I create a 301 redirect from the old URL to the new one, will I keep the high ranking?

Thanks,
Anja

Hi,

I have exactly the same issue as described above. Has anything changed since 2012? What is the rule of thumb when it comes to Russian URLs, is it best to keep the in Cyrillic or convert them to Latin characters?

I did notice the URLs in Cyrillic get broken when copy-pasting them and also Moz crawlers detect them as too long. What about Google's crawlers, do they see it any differently?

Thanks,

Anja