Welcome to the Q&A Forum

Hi Is there a real value in having the keywords in the URL structure? we could use the URL: Mybrand.com/software/tablets/ipad/supertrader.html Or instead have the CMS create the shorter version mybrand.com/supertrader.html and just optimize this page for the keyword 'supertrader ipad software'

Financial company with 2 sites: 1- Mybrand.com for the US market.    
2- global.mybrand.com is the hub for international with selection for 10 languages: drop-down allows selecting between mybrand.jp, mybrand.fr, etc Now we have the opportunity to redesign the site from zero and I am exploring to get rid of the subdomain for the global site What would be your preference to use as the international hub? a) mybrand.co.uk: I have to use lawyers to get the URL from squatter b) mybrandGlobal.com  : URL easy to get, and can be geo targeted using google webmaster tools. Cons: It might not rank as well as .co.uk in the UK, which is our biggest market c) global.mybrand.com-- pros: keep using it because it is aged and has some authority.  Google might now see subdomains as part of TLD, thus making it a valid way to separate international from US   .. Cons: SEO best practices advice to avoid subdomains because it might not pass full link value across domains. There is not really different content the subdomain, it is just the hub for international Thanks in advance for the help

The ccTLD .jp is not available.  What URL should I use instead? MybrandJP.com  or MybrandJapan.com *Mybrand is a four-letter acronym

Hello SEomozers We have a site with this structure: -www.xyz.com   US customers, limited content in12 languages, -global.xyz.com  for International customers, full content in 12 languages. The global site is the hub for the rest of the world.  We are creating a new site from scratch and want to consolidate the two domains in one by using subfolders, such as: www.xyz.com  for USA,  www.wyz.com/jp   for US customers reading in japanese and www.xyz.com/int-jp  for  customers from Japan (international - will set geo location with webmastertool) What do you think would be the best naming convention for the international?
www.xyz.com/int-jp  or
www.xyz.com/eu-jp or
www.xyz.com/eu/jp or
www.xyz.com/ ...any other suggestions?