1st to to create a community platform to bridge marketing operations (MO) and CX leaders
1st to create an MO consultancy
1st to create a college course on MO (UC Santa Cruz)
1st to teach a symposium on MO, publish an article on MO profession, publicly define MO
1st to conduct a benchmarking study of MO practices
Certified Strategic Planning Process Facilitator
Business Marketing Association – Past National Board Member
Silicon Valley American Marketing Association – Past Board Member
Silicon Valley Public Relations Society of America – Past President
Marketing Operations Management Symposium – Chair 2005-2008
Marketing Ops & Technology Summit – Chair 2014-2015
MarketingOps.com – Board of Advisors 2017