We have created a video for a category page with the goal of building links to the page and improving the conversion rate of visitors to the page. This category is Christmas oriented so we want to get the video dropped in ASAP.
Unfortunately there was a mixup with our developer and he created a lightbox pop-up to display the video on the category page. I'm concerned this will hurt our ability to get the video indexed in Google.
Here was his response. Is what he says here true?
"With the video originally being in lightbox the iFrame Embed was enough since the video can't be on the page, it would have to be hidden on the page which is ignored by Google. The SEO would be derived from modifying the video sitemap to define the category page as the HTML page for the Wistia video and Google will make the association. The sitemap did all the heavy lifting, the schema markup did not come till later so it had no additional affect on Google other then to re-enforce the sitemap."
Thanks for your help!