There are some good free tools at http://www.webseoanalytics.com/ including a keyword difficulty tool
Best posts made by GrassRootsSEO
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RE: Help with creating SEO video for my industry
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RE: Rel=author, google plus, picture in Article page SERP
I have tried to implement this on my Grass Roots SEO site which seems to be working just by using the following code:
<a <span="">rel</a><a <span="">="author" href="</a>https://plus.google.com/107417726658928760708">+Martin Evans
My Google+ profile also shows my site as a site I contribute to.
More info can be found at http://en.forums.wordpress.com/topic/google-publisher-code-with-badge-and-1-button?replies=1#post-790448 if you plan to do this on a wordpress site.