Questions created by HeatherBakerTopLine
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Link-Building Prospect Consolidation
Is there a way to consolidate link prospects in Moz or should we look for an external tool e.g. Raven Tools, Buzz Stream etc.? Thanks. 🙂
Link Building | | HeatherBakerTopLine0 -
How can we stop an article ranking so highly?
We secured an article on national newspaper site for a client which now ranks number one for its own branded search term. Since we secured the article (over two years ago) the client has changed the direction of its business so the article is now no longer relevant and is actually causing a lot of trouble for the client. When people search for their business the article is telling readers one thing when their business actually does something else. How can we stop this article ranking so highly?
Keyword Research | | HeatherBakerTopLine2 -
Why have my external followed links risen from 271 to 9961 in three weeks?
I've noticed a massive increase in the number of external followed links to my root domain (from 271 to 9961) - has anyone else experienced this?
Algorithm Updates | | HeatherBakerTopLine0 -
What's the point of my blog?
My website, www.toplinecomms.com has a reasonably good blog that gets quite good interaction and sharing. I introduced the blog at the start of 2013 because the general sentiment from all the SEO books and articles I had read was that a good blog could be invaluable to a search marketing campaign. The posts on the blog are keyword optimised and they get great shares and social engagement. However, I have noticed that the blog is stealing my services' pages' thunder! There are some keywords that I am keen for our services pages to rank for, but the blog is beating them to it! So my question is: How should I be using my blog to get my services pages to rank higher?
On-Page Optimization | | HeatherBakerTopLine0 -
What do I do about old content on my blog?
I run a blog: www.b2bsocialmediaguide.com. It's been going for 2.5 years and some of the old content is, frankly, dated! What do you recommend I do about it? 1. Update old articles with new, more relevant content and change the date? 2. Write new articles with the relevant content and forward the URLs from old articles to the new ones? 3. Do nothing. 4. Just add links to new content from old posts? I don't want to lose link juice!
Social Media | | HeatherBakerTopLine0 -
How many keywords should I target?
Hi there I'm looking for advice from the community on how many keywords to target. What are the pros and cons of: focussing on the 40 keywords that we rank for already, with specific attention paid to those where we are on pages 2-5. Spread our link building / onsite optimisation work a little further - and continue to target all 280 keywords on our list as and when they are appropriate to target. I'd love to hear what strategies people recommend. Thanks
Technical SEO | | HeatherBakerTopLine0 -
Lost rankings in the last week
In the last week, my website's rankings dropped for a number of keywords. This is the first time I have seen a net drop (and it's significant) in my SEOMoz rankings report (been climbing consistently since January), and I haven't changed my strategy at all. Can anyone shed some light on this? I noticed that my two major competitors have both lost domain rank as well.
Intermediate & Advanced SEO | | HeatherBakerTopLine0 -
No link data in GWT
Has anyone had this problem - no data in the links section of GWT? I haven't set a preferred domain, so I don't understand what's up.
On-Page Optimization | | HeatherBakerTopLine0