A true influencer and innovator in the travel industry, Helen was the inspiration for Luxperience following a well-established career in corporate travel. Helen established Travelcorp Australia in 1994 with one office then selling it 17 years later as an award winning national agency group to CTM. Having travelled around the world both on business and for personal experience, Helen immersed herself in luxury and high end experiential travel and witnessed its growth in the Australasian Pacific region. This inspired her to create Luxperience with the aim of raising the profile of some of the world’s most unique travel experiences. Her latest favourite destination is Iceland. From the rugged constantly changing landscape to glaciers floating through the ocean it was a geographers delight. A helicopter into the crater of a bubbling volcano and a hike up a snow filled mountain above glaciers finished with a soak in the geothermal spring completes the most amazing travel experience.