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Greetings Miriam,

I hope you are doing well. U-NAP stands for URL, Name, and Phone number. In the past NAP was the standard acronym used for local search optimization. In my vertical we often use the term U-NAP to include the URL.

Greetings Loganr,

Thanks for your willingness to share the information. I do have a few follow up questions. Where did the recommendation to use an "A" and "B" naming convention come from and how do you know that as stated

"you're able to provide Google with enough different information for them to identify."?

Would you be willing to share a world life example?

The U-NAP for the hotel as already been completed. If we were to introduce the restaurant would suggest the same address with a modifier such as "B"? The restaurant is located in the lobby of the hotel.

Again thank you for your help.

I have a hotel that has a restaurant within its building. Both the hotel and restaurant are owned and managed by the same group. There was a proposal to create a U-NAP distribution for the restaurant itself. Should there be any concerns regarding a U-NAP issue with the hotel given that they share the same physical address and the same URL? The Restaurant has it own landing page within the domain. It does not have building specific identifier like a suite number. Please advise if a U-NAP distribution for the restaurant will cause a material impact on the Hotel's U-NAP purity.

I work for a large 3rd party management company and we use vanity websites to help us market our hotels. They provide us the ability to better manage our content as well as provide value to our customers versus the brand site. An example would be Vanity: http://www.hiltonmonterey.com/Brand.com: http://hiltongardeninn3.hilton.com/en/hotels/california/hilton-garden-inn-monterey-MRYMHGI/index.htmlBased on my reading of Google's guidelines I am concerned that our vanity site may be interpreted as such. Please advise if this is the case.

Greetings Loganr,

Thanks for your willingness to share the information. I do have a few follow up questions. Where did the recommendation to use an "A" and "B" naming convention come from and how do you know that as stated

"you're able to provide Google with enough different information for them to identify."?

Would you be willing to share a world life example?

The U-NAP for the hotel as already been completed. If we were to introduce the restaurant would suggest the same address with a modifier such as "B"? The restaurant is located in the lobby of the hotel.

Again thank you for your help.