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Liggins

@Liggins

Joined Last Online Location Philadelphia, PA

Company: Brolik

Bryce is the Senior Marketing Strategist at Brolik, using his diverse background in marketing and finance to develop marketing campaigns that are both human and data driven. Bryce is the fearless leader of Brolik’s digital strategy team, overseeing client accounts and supporting some of the more technical aspects of our campaigns. Bryce has been published in numerous industry publications, including Social Media Today and the CommPro marketing blog, following his passion of demystifying technical digital marketing by breaking it down into terms that anyone and everyone can understand. In his 5 year tenure at Brolik he has managed client campaigns in a wide variety of industries ranging from medical to manufacturing. Bryce has a degree in marketing and accounting from Bloomsburg University, but finds it more fun to apply his finance and data skills to marketing than the other way around. He is also an avid home-brewer, and is working on building an Arduino into his kegerator as we speak.

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Questions created by Liggins

Updating inbound links vs. 301 redirecting the page they link to

Hi everyone, I'm preparing myself for a website redesign and finding conflicting information about inbound links and 301 redirects. If I have a URL (we'll say website.com/website) that is linked to by outside sources, should I get those outside sources to update their links when I change the URL to website.com/webpage? Or is it just as effective from a link juice perspective to simply 301 redirect the old page to the new page? Are there any other implications to this choice that I may want to consider? Thanks!
Technical SEO | | Liggins

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