Hey guys,
In 2011 it seems more and more important to build great content on your website to help SERP rankings.
With an E-Commerce store what is the best way to add content? Would using the blog and adding related blog articles related to the product work and internally linking the anchor text to the specific product page?
Obviously it would be more beneficial to rank the specific product page so wouldn't this method take away from those efforts? Or do we bank on being able to channel the visitor from the blog to the product page?
Thanks
Jason