Michael Fleischner is an Internet marketing expert with more than 15 years of marketing experience. He has appeared on the TODAY Show, ABC World News, Bloomberg Radio, and other major media. Michael is also an author and Founder of MarketingScoop.com – the leading free online resource for marketing professionals.

In 1993, Michael graduated Rutgers College Business School with top honors and a degree in marketing. Two years later, Michael received a Masters degree in Integrated Marketing Communications from Northwestern University, located in Evanston Illinois. At that time, he worked for United States Gypsum Corporation (USG) in a strategic marketing role and later teamed up with the former owner of Evelyn Wood Reading Dynamics to sell and market reading programs to students and universities.

Just a short while later, Michael was back in NJ practicing marketing and managing operations for Caliper, a human resource management company located in Princeton NJ. Michael honed his marketing and management skills before moving to Peterson’s in 2000. In a market role, Michael developed key relationships with ETS, Yahoo!, AOL, and other leading companies. By the age of 30, Michael had been promoted to Vice President of marketing and aggressively moved the Peterson’s organization into integrated marketing and promotion.

At the same time, Michael pursued other interests in the area of online marketing. In 2004, Michael launched his first web site MarketingScoop.com to provide free resources to marketing professionals. The site currently ranks #1 on Google for competitive terms like “marketing expert”, “internet marketing expert”, and “marketing articles.” Since that time, his Marketing Blog (#1 Google ranking for “marketing blog) has gained International recognition and provides leading commentary on marketing, Internet marketing, and Search Engine Optimization.