Hi Jenna,

In relation to the client searching their Business name, that shouldn´t be a big issue (unless they have chosen highly competitive generic words for their business name like "low interest loans") as EGOL mentioned they should rank fairly fast for this.

For adwords you can show them this http://www.tbkcreative.com/why-you-shouldnt-google-your-own-ads/ .  Many times though the clients will still continue to search anyway.  One of my clients only stopped after i showed him in his account that the keyword he was constantly searching had a ctr of 4% where all others in the account were more close to 20% and that it was the only one with a Quality score 3 points lower than the rest.  After this i showed him the results of him having stopped searching and he hasn´t restarted.  In this case though we were talking about 15-20 searches a day minimum.  Sporadich searches shouldn´t impact that much.

You need to also setup a regular reporting where you can show the results and this should be part of the inicial agreement.  Here you can show either data from analytics, GSC, Adwords, Moz etc... that will assure them there are actual results from your work. And be very clear from the start about what they can expect.

Hi Alex Cox,

I understand why you would want to do this and i have seen instances where this was done (not with the shoping aggregator markup but using the product markup with aggregateratings) and they got the rich snippets in the serps, like you mention. But for how long?

The point though is that your not following the intentions of the schema markups.  These reviews that you would be using on the category would be from people reviewing your products and not the category itself.  Hence you are gaming the system.

I´ve had the urge in the past (had to use some restrain) but refrained from doing it because at the end of the day you are eluding your users and thats not good business in the long run.

Hope my thoughts helped

Hi Alick300,

isn´t .ie a ccTLD though for Ireland or does google treat this one as a gccTLD as seen here https://www.screencast.com/t/5YgjXIriy ?

Hi Brian Nash,

Don´t think this funcionality exist.  Can you explain why you would like to nofollow instead of disavow?

You could use GSC to find some actionable insights to optimize your on-page content.

1. go to the search analytics area and click on the "pages" option.  Then click on the page and change the option to "queries" to find relevant keywords you can add to the that page on your site.
2. Find pages in the same report with low ctr´s on good positions and optimize the meta descriptions and page titles.
3. Identify your top queries and see if the right pages are ranking for them.  If not diagnose why and correct the issue(s). You can check out his moz resource https://moz.com/blog/wrong-page-ranks-for-keywords-whiteboard-friday

Hi Aua,

Since speed is a ranking factor for Google anything influencing this speed negatively would theoretically be bad for SEO.   I don´t know how many are "too many" but if you are talking about several dozens that shouldn´t really impact that much.  It isn´t good practice though to leave not completed unpublished posts in your site, and usually not necessary, to keep a clean database it would be better to finish them off site on an editor and insert them in your site when they are done.

Hope this helps