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Hello All, I wanted to ask something regarding a link-building tactic that I was thinking about trying. Many sites have what seem to be automated systems for adding a URL to a page in a site, but first require a reciprocal link to be posted from a page on your own.  I was thinking about starting up a separate small blog/information site that related to subjects in my industry, and posting links to related resources on other sites as well. Could I use this as a vehicle for acquiring links that point to my main domain, while reciprocating links from the separate domain where the blog/informational site was located?  Has anyone tried this before? Do these automated systems only accept a reciprocal link request if a link is verified from the same domain that you request your link to be pointed at? I realize that some webmasters who verify links manually may have an issue with this, however I feel I can overcome that concern more often than not by delivering quality, relevant content on the informational site (as well as promoting that site separately).  I think any savy webmaster would prefer it this way as well. I'm certain this has been tried before, but would like to find out what kind of results I might expect.  Any experience or advice that may be given here will be much appreciated. Mike

Hello, I have been researching search volumes for awhlie now for key terms related to my industry, as well as working towards better rankings for those terms that have higher search volumes using on-page optimization, external link anchor texts, etc. The only tool I use for this research is the Google keyword tool. Today when I was looking at the keyword difficulty for a particular term (first time I
had used this tool in my SEOMOZ account), I saw how the search volumes are listed for both broad and exact match from Google's API.  As I said I've based my strategies around results from Google's keyword tool, but now I see that, for a particular term that I have been focused on, there are 15,000 searches for "broad" match and 91 for "exact" match.  I just checked the keyword tool at Google and there is apparently no way to set a keyword up to search for its "exact" match search statistics.  Is this only available using their API? I'm on the floor here.  Does this mean I've been optimizing for a term that has less than
a hundred searches a month as opposed to 15,000?  If so, can anyone here reccommend any search volume tool that can deliver a higher degree of accuracy so I can make better
judgements regarding how I will spend my time and effort regarding SEO (and in fact,
to some degree, my budget for PPC)? Any help provided will be much appreciated. Mike